Mission
Drive the next generation customer experience by partnering with OEMs and retailers to accelerate performance and inspire loyalty.
Vision
Create customers for life through reimagined experiences.
Affinitiv's Diversity Council
BRIDGE: Building Real Inclusion via Deliberate Growth and Empathy
https://youtu.be/oa6Z0CAsbL8
Drive the next generation customer experience by partnering with OEMs and retailers to accelerate performance and inspire loyalty.
Vision
Create customers for life through reimagined experiences.
Affinitiv's Diversity Council
BRIDGE: Building Real Inclusion via Deliberate Growth and Empathy
https://youtu.be/oa6Z0CAsbL8
Location: United States, Illinois, Chicago
Employees: 501-1000
Total raised: $230K
Founded date: 2016
Investors 3
Funding Rounds 1
| Date | Series | Amount | Investors |
| 03.12.2019 | - | $230K | - |
Mentions in press and media 9
| Date | Title | Description |
| 14.08.2023 | Affinitiv’s Newly Enhanced DealerLens Dashboard Gives Dealers and Groups a 360° View of Operations | Affinitiv, the leading provider of data-driven marketing and software solutions to the automotive market, has upgraded its all-in-one data management console, DealerLens. The console enables Affinitiv clients to easily measure and benchmark... |
| 08.12.2021 | Riverside Appoints Jeffrey Gordon to Co-Fund Manager | The Riverside Company, a global private investor focused on the smaller end of the middle market, is pleased to announce the promotion of Partner Jeffrey Gordon to Managing Partner and Co-Fund Manager of the Riverside Strategic Capital Fund... |
| 22.09.2021 | Affinitiv Names Adam Meier as President and Chief Executive Officer | Affinitiv, the leading provider of data-driven marketing and software solutions for the automotive market, is pleased to announce that Adam Meier has been appointed President and Chief Executive Officer of the company. Meier will guide the ... |
| 11.08.2021 | Affinitiv New Atlas DX Platform Provides Predictive Intelligence To Drive Value For OEMs And Dealers | Affinitiv, the leading provider of data-driven marketing and software solutions to the automotive market, launched its new Atlas Digital Experience Platform that enhances the automotive customer lifecycle. Atlas DX is built on predictive in... |
| 13.09.2019 | Riverside’s Latest Investment Helps Automotive Go Automatic | The Riverside Company, a global private equity firm focused on the smaller end of the middle market, has made a non-control investment in Affinitiv, Inc. (Affinitiv), a portfolio company of CIP Capital, in connection with its transformative... |
| 13.09.2019 | Riverside Invests in Affinitiv | The Riverside Company, a global private equity firm focused on the smaller end of the middle market, has made a non-control investment in Affinitiv, Inc., a portfolio company of CIP Capital, in connection with its acquisition of Loop LLC (A... |
| 04.09.2019 | Affinitiv and AutoLoop Merge to Create the Leading Provider of Data-Driven Marketing and Software Solutions to the Automotive Market | Chicago, IL | September 4, 2019 – Affinitiv, Inc. (“Affinitiv”) and Loop LLC (“AutoLoop”), leading providers of data-driven marketing automation and software solutions to the automotive market, announced that they have received all customar... |
| 24.07.2017 | Affinitiv, Inc. today announced the acquisition of WSA Solutions | CHICAGO, IL —Affinitiv, Inc. today announced the acquisition of WSA Solutions, a leading wireless service-tablet software to fixed operations departments of automotive dealerships. WSA Solutions flagship solution Wireless Service Advisor® (... |
| 12.09.2016 | CIP Capital Invests in Affinitiv | CIP Capital has completed a strategic investment in Affinitiv, Inc., a leading provider of marketing and technology services to automotive manufacturers and dealerships. Affinitiv is a newly formed entity exclusively focused on the automoti... |