Bonial is part of Axel Springer SE and is the leading "Drive to Store" platform in Germany and France. Every day we inspire millions of users by connecting them to their favorite shops and brands via our platforms "kaufDA" and "MeinProspekt" in Germany, and “Bonial” in France.
More than 1500 retailers & brands across all sectors rely on our tailor-made, data driven marketing solutions to promote their offers & reach measurable business results with maximized return on investment.
Our more than 300 employees come from all over the world joining together to strengthen their skills and work towards creating innovative digital marketing products for clients and users. We believe in the power of each individual to own their impact and drive meaningful results every day. Our diverse and open culture is the secret sauce to our success and ensures we truly put people at the center of everything we do. Our data-driven decision making empowers our mission and how we work.
More than 1500 retailers & brands across all sectors rely on our tailor-made, data driven marketing solutions to promote their offers & reach measurable business results with maximized return on investment.
Our more than 300 employees come from all over the world joining together to strengthen their skills and work towards creating innovative digital marketing products for clients and users. We believe in the power of each individual to own their impact and drive meaningful results every day. Our diverse and open culture is the secret sauce to our success and ensures we truly put people at the center of everything we do. Our data-driven decision making empowers our mission and how we work.
Location: Germany, Berlin
Employees: 201-500
Phone: +49 30 60989600
Founded date: 2008
Investors 1
| Date | Name | Website |
| - | CG Partner... | cgpartners... |
Mentions in press and media 5
| Date | Title | Description |
| 15.07.2026 | Decathlon Reaches 700 Stores Equipped with Vusion Solutions | The Vusion platform, now deployed across 54 countries on three continents, enhances operational efficiency for Decathlon teams and improves customer experience. PARIS, July 15, 2026 /PRNewswire/ -- Vusion, the global leader in digitalizatio... |
| 21.06.2017 | Retail Technology Investment Shows Few Signs Of Growth | 5 Shares Email Facebook Twitter LinkedIn Mainstay brick and mortar retailers are struggling to maintain profits and sales. But tech, which is likely responsible for retailer woes, might also play an ironic part as the industry’s savior. Wit... |
| 21.06.2017 | Retail Technology Investment Shows Few Signs Of Growth | 4 Shares Email Facebook Twitter LinkedIn Mainstay brick and mortar retailers are struggling to maintain profits and sales. But tech, which is likely responsible for retailer woes, might also play an ironic part as the industry’s savior. Wit... |
| 04.05.2015 | Retale Secures $12M in Funding | Retale, a Chicago, IL-based mobile platform connecting shoppers with major retailers locally, secured $12m in funding. Backers included existing investors Axel Springer SE. The funding is part of an overall $18m shareholder investment in Bo... |
| 08.08.2014 | kaufDA Acquires MeinProspekt | kaufDA, a consumer information portal of the Berlin, Germany-based Bonial International Group, acquired 100% of the shares of MeinProspekt, a Munich-based digital brochure advertising company. The acquisition aims to enable kaufDA to expand... |