Conversion Logic is the media industry’s most intuitive cross-channel attribution platform. Built from the ground up by a team of attribution veterans, Conversion Logic’s SaaS platform is designed for CMOs, brand leads and media practitioners who need to make fast and accurate decisions in managing their multi-channel media campaigns around the world. Conversion Logic’s media agnostic technology provides actionable insights in real-time rather than days or weeks, enabling clients to rapidly adapt to changing environments. As an independent company, Conversion Logic is untethered from any media entity influence.
Total raised: $13M
Investors 1
| Date | Name | Website |
| - | Revel Part... | revelpartn... |
Funding Rounds 2
| Date | Series | Amount | Investors |
| 08.03.2017 | Series A | $9M | - |
| 08.04.2015 | Seed | $4M | - |
Mentions in press and media 11
| Date | Title | Description |
| 08.03.2017 | Conversion Logic Gets $9M For Marketing Analytics Tools | Los Angeles-based Conversion Logic, a developer of marketing analytics software, announced this morning that it has raised $9M in a Series A funding. The funding was led by Pelion Venture Partners, and also included Rincon Venture Partners,... |
| 08.03.2017 | Conversion Logic raises $9 million to help marketers understand cross-channel attribution | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today! As new channels are added (seemingly everyday), m... |
| 08.03.2017 | Term Sheet — Wednesday, March 8 | HEAVY LIFTING Good morning! In today’s guest column, Fortune writer Robert Hackett weighs in on Uber’s terrible, no good, very bad start to 2017—plus discusses one of the biggest cyber deals of the week: CA Technologies’ acquisition of Vera... |
| 08.03.2017 | Conversion Logic Raises $9M Series A | Conversion Logic, the media industry’s most intuitive unified marketing analytics platform, today announced it has secured $9 million in Series A funding led by Pelion Venture Partners, with participation from Rincon Venture Partners, Cross... |
| 08.03.2017 | Conversion Logic Secures $9M in Series A Funding | Conversion Logic, a Los Angeles, CA-based media industry’s unified marketing analytics platform, secured $9m in Series A funding. The round was led by Pelion Venture Partners, with participation from Rincon Venture Partners, Crosscut Ventur... |
| 23.06.2015 | CrossCut Ventures raises $75M for its third fund | The firm also announced Clinton Foy as its fourth Managing Director, to focus on gaming Venture capital firm CrossCut Ventures has just raised a new venture fund, its third overall, worth $75 million, it was announced on Tuesday. While Cros... |
| 10.04.2015 | Funding roundup - week ending 4/10/15 | Joya, ZenPayroll, RealtyShares, Global Fashion Group, RedSeal, MobiKwik, Accreon, Rubicon Labs, Domo Seed stage Fliptu raised $1.2 million in seed funding from investors that included Scout Ventures, Rick Dalzell, Rich Heise, Hivers & S... |
| 09.04.2015 | Conversion Logic Gets $4M For Media Attribution Software | Los Angeles-based Conversion Logic, a new startup in the cross-channel, media attribution area, said Wednesday that it has raised $4M in a seed funding round. The funding was led by Rincon Venture Partners, and also included Crosscut Ventur... |
| 08.04.2015 | Conversion Logic Closes $4M Seed Funding | Conversion Logic, a Los Angeles, CA-based cross-channel attribution platform for the media industry, closed a $4m seed round of funding. The round was led by Rincon Venture Partners, with participation from Crosscut Ventures, Lerer Hippeau ... |
| 08.04.2015 | Ad Attribution Startup Conversion Logic Raises $4M | Conversion Logic has raised a new round to fund its efforts to help advertisers track the effectiveness of their ads across devices and channels. The Los Angeles-based startup is announcing a $4 million seed round led by Rincon Venture Part... |
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