| Date | Title | Description |
| 24.08.2026 | Travel influencers are big business. But do they really drive bookings? | Expedia has worked with thousands of social media influencers over the past decade, but a decision to partner with Darren Jason Watkins Jr set off a frisson of nervousness at the travel portal.
Watkins, known to his 50 million followers on ... |
| 11.08.2026 | YouTube Partner Program Doubles Entry Bar, Adds Monthly Shorts Earnings Gate | By Maxwell Templeton
Published: Aug 11 2026, 10:41 AM EDT
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| 29.07.2026 | Influencer Marketing Budgets Up 171% as 500+ Brands Convene at Creator Economy Live East | By Mark Rutherford
Published: Jul 29 2026, 8:53 AM EDT
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| 18.07.2026 | YouTube Creator Economy Grows to $60B GDP: Median Earnings Still Below Living Wage | By Earl Bensen
Published: Jul 18 2026, 10:10 PM EDT
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| 21.05.2026 | Стартап Clouted привлек $7 млн на ИИ, который ищет вирусные ролики для соцсетей | Короткие фрагменты из подкастов, фильмов и интервью быстро стали отдельным языком соцсетей и одним из главных инструментов продвижения. На этом рынке стартап Clouted привлек $7 млн на платформу, которая с помощью ИИ определяет, у каких роли... |
| 06.05.2026 | How Nestlé turns creator content into brand-suitable ads at scale | Listen to the article 5 min
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As marketing spend flows into the creator economy, Nestlé wants to bring more rigor and structure to how it converts buzzy social content int... |
| 30.04.2026 | Industry-First CreativeX × CreatorIQ Integration Unifies Creator and Paid Media Ecosystems | CreativeX, the system of control for creative, content, and media, and CreatorIQ, the global operating system for creator-led growth, today announced an industry-first integration — developed in collaboration with Nestlé — to unify creator ... |
| 23.03.2026 | The Creator Economy and US Digital Advertising: Influencer Ad Spend Trends | Share
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Influencer and creator-led advertising has grown into a multi-billion dollar segment within the 413 billion dollar US digital advertising market, with brands spending an estimated 8.2 billion dollars on influen... |
| 10.03.2026 | Social Commerce Technology: Turning Social Feeds Into Shoppable Revenue Channels | Share
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Social commerce has collapsed the distance between product discovery and purchase into a single, seamless interaction. A consumer scrolling through their Instagram feed sees a lifestyle image featuring a linen ... |
| 10.03.2026 | Influencer Marketing ROI: Measurement Frameworks and Platform Analytics in 2026 | Share
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Influencer marketing has evolved from an experimental brand awareness tactic into a performance-driven channel with measurable returns that rival and often exceed traditional digital advertising. A mid-sized be... |
| 07.03.2026 | Social Media Marketing Technology: Tools Shaping Influencer and Brand Campaigns | Share
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Social media has become one of the most complex operational challenges in modern marketing, with brands required to maintain a consistent, high-quality presence across platforms including LinkedIn, Instagram, T... |
| 07.03.2026 | Influencer Marketing Technology: Measuring the $25 Billion Market | Share
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Influencer marketing has traversed a remarkable arc from experimental social media tactic to a $25 billion global industry that sits at the intersection of media, data science, and creator economics. What began... |
| 08.12.2025 | Understanding the Next Phase of Influencer Marketing Evolution | Influencer marketing has evolved to become more than celebrity endorsement into an intricate ecosystem led by social media personalities, digital creators and niche experts.
By 2025, the brands will not be able to use reach alone; instead, ... |
| 19.11.2025 | Top 10 Influencer Marketing Platforms | Share
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In today’s digital world, audiences crave authenticity, and by 2026 influencer marketing has become one of the most powerful ways for brands to meet that demand. Instead of relying solely on ads, companies are ... |
| 23.10.2025 | CreatorIQ Launches SafeIQ, AI-Powered Brand Safety for Creators | CreatorIQ, the global operating system for creator-led growth, today announced the launch of SafeIQ, the industry’s first brand-specific, self-learning safety solution for creator marketers, powered by AI technology. SafeIQ’s multimodal det... |
| 08.05.2025 | CreatorIQ Introduces First Standardized Metrics Suite | CreatorIQ, the leading enterprise platform for creator marketing, unveiled the industry’s first standardized benchmarking suite for creator performance—setting a new bar for accountability, comparability, and results in the fastest-growing ... |
| 13.01.2025 | 150+ отчётов и трендов на 2025: нейросети, маркетинг, дизайн, технологии и креатив в одной папке | Группа маркетологов и бренд-стратегов из Европы и Азии каждый год собирают в открытую папку ВСЕ отчетов о трендах на 2025 год. Вот только часть того, что есть в папке: IPSOS, TRENDHUNTER, TIK-TOK, PWS, YOUTUBE, ADOBE и другие ТОПы из Fortun... |
| 12.12.2024 | Creators Drove 486.6 Billion Impressions For Brands In 2024, A 184% Increase Year-Over-Year, According to CreatorIQ Wrapped | CreatorIQ released its annual CreatorIQ Wrapped summarizing the creator marketing landscape in 2024.
Amid record high creator content volume and impact, CreatorIQ scales to meet industry needs with major platform updates, 310% revenue growt... |
| 06.12.2024 | Max Powers Expands Customer Success, Strategic Operations as President & COO at CreatorIQ | As President & COO, Powers will leverage her background in enterprise SaaS and security to continue to contribute to the creator marketing platform’s growth
Driving Customer Success and Global Enterprise Growth, Powers Leads CreatorIQ's... |
| 24.11.2024 | Trolley's $23 Million Boost: A Leap into the Future of Global Payouts | Trolley, a Toronto-based company, has made waves in the financial technology sector by securing $23 million in Series B funding. This significant investment, led by Wavecrest Growth Partners and supported by Pace Capital, marks a pivotal mo... |
| 13.11.2024 | Trolley Raises $23M in Series B Funding | Trolley, a Toronto, Canada-based provider of a global payouts platform, raised $23M in Series B funding.
The round was led by Wavecrest Growth Partners, with participation from Pace Capital.
The company intends to use the funds to accelerat... |
| 05.09.2024 | Influencer Marketing Platform CreatorIQ Elevates Exec Brit Starr To Chief Marketing Officer | CreatorIQ selects Brit Starr for Chief Marketing Officer role
Formerly SVP of Marketing, Starr will continue to oversee CreatorIQ marketing efforts to support company expansion and drive growth for thousands of brand and agency customers
LO... |
| 27.05.2024 | Exploring Social Media Tools: A Comprehensive Guide | Share
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As social media platforms and strategy grow increasingly pivotal in building brands and engaging audiences, the ecosystem of tools supporting improved productivity, efficiency, and performance management contin... |
| 14.05.2024 | How to Unlock the Power of Influencer Marketing Platforms and Skyrocket Your Brand | Share
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Hey there, marketing enthusiasts! These days, influencer marketing has become a game-changer. It helps brands connect with their target audiences. But let’s be real. Navigating the world of influencers can be h... |
| 02.05.2024 | CreatorIQ Announces Snap Inc. Partnership To Scale Global Creator Discovery Capabilities | As the chosen creator marketing platform for more than 1,200 global advertisers, CreatorIQ will bring immediate scale and unique demand to the Snapchat platform.
Announced at CreatorIQ Connect Europe, the integration will increase digital r... |
| 27.07.2023 | CreatorIQ’s First Annual ‘Connect’ Summit Unites 300 Experts From Brands, Platforms, and Publishers Pioneering the Creator Economy | "This Summit will bring together some of the most influential companies in the space, to collectively continue to push the industry forward.”
LOS ANGELES (PRWEB) July 27, 2023
CreatorIQ, the end-to-end creator marketing platform poweri... |
| 12.07.2023 | Advanced Influencer Marketing Programs Deliver a 6.2x Greater YoY Increase in Annual Revenue | Perhaps most importantly, heightened influencer marketing efforts contributed to a 6.2x greater YoY improvement in annual revenue, leading to a Return-On-Creator-Spend (ROCS) of $4.70 on every dollar invested in influencer marketing program... |
| 14.06.2023 | 67% of brands are spending more on influencer marketing this year, according to a new survey. Here's where they're diverting funds from and how they're measuring results. | Moment/Getty Images This story is available exclusively to Insider subscribers. Become an Insider and start reading now.
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CreatorIQ released a new study that shows brands are investing more in influencer marketing.
Some are divert... |
| 07.06.2023 | CreatorIQ Study Finds Marketers Are Diverting Digital Advertising Budget to Creator-Led Marketing | Not only can 94% of organizations attribute sales to creator content on social media, but marketers also report that creator-led efforts are consistently outperforming traditional digital advertising channels.
LOS ANGELES (PRWEB) June 07, 2... |
| 12.04.2023 | CreatorIQ Joins Instagram Creator Marketplace As Launch API Partner | “Instagram’s creator marketplace API integration is a game-changing innovation that elevates brand-creator communications to a new level and highlights Instagram’s ongoing leadership in this area," said Tim Sovay Chief Business Develop... |
| 29.03.2023 | CreatorIQ’s Effective Marketing Report Highlights Creator-Led Marketing Trends | Best-in-class organizations position creator-led marketing as a foundation upon which to build their broader programs. Because they leverage creators across various areas of the business, creator-led marketing is now the No. 1 differentiato... |
| 28.02.2023 | The New $100 Million Club: 2023 Economic Advancement Report by BrainTrust Founders Studio | BrainTrust Founders Studio 2023 Economic Advancement Report: Year One Growth
How Black Beauty Entrepreneurs Are Driving Revenue, Leading Growth and Taking Shelf Space across 23,000 Retail "Doors" LOS ANGELES, CA, USA, February 28,... |
| 23.02.2023 | CreatorIQ Reveals The CPG Opportunity On TikTok In New Report | “By tapping into real-world conversations, taking an informed approach to choosing partners, granting these partners creative freedom, and leveraging UGC content, CPG brands can scale their TikTok marketing programs to drive unmatched ROI.”... |
| 09.02.2023 | CreatorIQ Reveals The CPG Opportunity On TikTok In New Report | By tapping into real-world conversations, taking an informed approach to choosing partners, granting these partners creative freedom, and leveraging UGC content, CPG brands can scale their TikTok marketing programs to drive unmatched ROI.
L... |
| 05.07.2022 | 5 reasons to blend your influencer and affiliate marketing campaigns | Sponsored content Business Insider 5 reasons to blend your influencer and affiliate marketing campaigns
Created by Awin with Insider Studios
2022-07-05T16:15:00Z
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| 23.06.2022 | Three Insider Tips To Make Your Brand Perform Better On TikTok And Other Short-Video Platforms | (Photo by Nicolas Economou/NurPhoto via Getty Images) NurPhoto via Getty Images |
| 22.09.2021 | CreatorIQ Expands Its Leadership Position With Acquisition of #1 Influencer Marketing Analytics Platform Tribe Dynamics | Combination of Industry-Leading Performance Management And Analytics Solutions Creates The Definitive Platform Leader for the Creator Economy
Influencer marketing platform, CreatorIQ the most trusted partner advancing the creator economy fo... |
| 21.09.2021 | Fresh Off $40 Million Raise, CreatorIQ Buys Tribe Dynamics | One of the largest influencer marketing companies, a Culver City-based startup that's helping Disney, AirBnB and Amazon build social media campaigns, is getting larger as demand for data on social media stars grows.
CreatorIQ, a marketing a... |
| 15.09.2021 | Influencer Marketing Platform CreatorIQ Raises $40 Million | Influencer marketing platform CreatorIQ today announced a new funding round by existing investors TVC Capital, Kayne Partners Fund, the growth private equity group of Kayne Anderson Capital Advisors, Affinity Group, and Unilever Ventures. S... |
| 15.09.2021 |
CreatorIQ Connects With $40M More
| Los Angeles-based influencer marketing startup CreatorIQ has raised $40M more in funding, according to the company. According to CreatorIQ, the new funding round came from existing investors TVC Capital, Kayne Partners Fund, the growth priv... |
| 14.09.2021 | A not-so-secret, secret ingredient in Mailchimp’s new $12 billion valuation | This is the web version of Term Sheet, a daily newsletter on the biggest deals and dealmakers. Sign up to get it delivered free to your inbox.
Paid Content How to ensure your marketers stay dynamic and agile From Optimizely
In a year when u... |
| 14.09.2021 | A not-so-secret, secret ingredient in Mailchimp’s new $12 billion valuation | This is the web version of Term Sheet, a daily newsletter on the biggest deals and dealmakers. Sign up to get it delivered free to your inbox.
Paid Content How data can accelerate growth and innovation From Deloitte
In a year when unicorn s... |
| 14.09.2021 | Influencer Marketing Startup CreatorIQ Raises $40 Million to Make Analytics More Accurate | As TikTok and YouTubers become the go-to brand spokespeople, companies are looking to use data to figure out which influencers are worth their money and how to best convert their fans to consumers.
CreatorIQ, which raised on Tuesday $40 mil... |
| 14.09.2021 | CreatorIQ Raises $40 Million In New Capital To Further Accelerate Its Global Influencer Marketing Software Leadership Position | Silver Lake Waterman Joins Existing Investors TVC Capital, Kayne Anderson Capital Advisors, Affinity Group, and Unilever Ventures
Influencer marketing platform CreatorIQ announced a new funding round by existing investors TVC Capital, Kayne... |
| 12.08.2021 | Rakuten, ShopStyle Executive Jason Jay Sharma Joins Leading Influencer Marketing Platform CreatorIQ as VP of Product | Digital Veteran Will Continue To Drive Creator Commerce and Affiliate Capabilities, As Influencers Play Increasingly Important Role In $4.28 Trillion Ecommerce Industry
CreatorIQ, the influencer marketing platform powering efforts for brand... |
| 23.08.2020 | What the high engagement numbers of FaZe, XSET, and PokiMane tell us about female influencers | Join gaming leaders, alongside GamesBeat and Facebook Gaming, for their 2nd Annual GamesBeat & Facebook Gaming Summit | GamesBeat: Into the Metaverse 2 this upcoming January 25-27, 2022. Learn more about the event.
You’ve probably heard... |
| 23.08.2020 | What the high engagement numbers of FaZe, XSET, and PokiMane tell us about female influencers | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
You’ve probably heard of FaZe Clan, a mostly male gaming collective started in 2010. In the decade since, it’s transformed from a small... |
| 27.07.2020 | CreatorIQ Raises $24M in Series C Funding | CreatorIQ, a Los Angeles, CA – based proven software platform to unify and power advanced influencer marketing, raised $24M in Series C funding.
The round was led by Kayne Partners Fund, the growth private equity group of Kayne Anderson Cap... |
| 23.07.2020 | Influencer Marketing Platform Company CreatorIQ Raises $24 Million | CreatorIQ — a proven software to unify and power advanced influencer marketing — announced that it has raised $24 million in Series C funding
CreatorIQ — a proven software to unify and power advanced influencer marketing — announced that it... |
| 22.07.2020 |
CreatorIQ Gets $24M For Influencer Marketing Software
| Los Angeles-based CreatorIQ which develops influencer marketing software, has raised $24M in a Series C funding round, the company said on Wednesday. The funding was led by Kayne Partners Fund, a private equity fund managed by Kayne Anderso... |
| 03.06.2020 | Research Firm names CreaterIQ a leader in the Influencer Marketing Solutions | CreaterIQ has been labeled as a leader in The Forrester New WaveTM : Influencer Marketing Solutions 2020 in the second quarter.
Forrester reported in the martech arena that the customers of CreaterIQ just love the way this platform pushes m... |
| 23.05.2020 | How NBA 2K is introducing the next generation of sports fans (and brands) to ESPN | In the absence of live sports, ESPN and other sports-focused networks are looking to fill the programming void by experimenting with a variety of different content formats.
One area they are doubling down on is nostalgia — opening up the va... |
| 29.11.2019 | Mobile Legends: Bang Bang’s 2.0 update gives it big social media boost | Mobile Legends: Bang Bang may not be a household name just yet in the U.S. But the Moonton-owned multiplayer online battle arena (MOBA) has exploded in Southeast Asia, and with the recent release of its 2.0 app update, social video views ha... |
| 29.11.2019 | Mobile Legends: Bang Bang’s 2.0 update gives it big social media boost | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Mobile Legends: Bang Bang may not be a household ... |
| 27.10.2019 | Fortnite’s blank screen propels a social video comeback | It’s an accomplishment to get millions of gamers to watch a blank screen, as Fortnite did during the weekend of October 12.
As audiences were expecting news about Season 11, they were met with a black hole and a blank screen — an explosion,... |
| 27.10.2019 | Fortnite’s blank screen propels a social video comeback | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
It’s an accomplishment to get millions of gamers to watch a blank screen, as Fortnite did during the weekend of October 12.
As audience... |
| 14.06.2019 | Why Facebook’s Secretive Cryptocurrency Project Matters: Term Sheet | INVESTING IN LIBRA
Well, here’s a financing you don’t see every day.
Paid Content Securing the enterprise without boundaries From ExtraHop
Although the project is still largely under wraps, Facebook has been recruiting high-profile backers ... |
| 14.06.2019 |
CreatorIQ Finds $12M For Influencer Marketing Software
| Los Angeles-based CreatorIQ, a developer of enterprise software used for influencer marketing, has raised $12M in a Series B funding round, the company said Thursday. The funding was led by TVC Capital, and also included Affinity Group, and... |
| 13.06.2019 | Top tech startup news for today, Thursday, June 13, 2019 | Below are some of the top tech startup news for today, Thursday, June 13, 2019.
Allscripts buys prescription drug startup ZappRx. Medical software company Allscripts has bought ZappRx, a digital health startup company that is modernizing a... |
| 13.06.2019 | CreatorIQ Raises $12M in Series B Funding | CreatorIQ, a Los Angeles, CA-based enterprise creator cloud company, raised $12m in Series B funding.
The round was led by TVC Capital, with participation from Affinity Group, a firm founded in partnership with TPG Growth and Evolution Medi... |
| 03.05.2017 | CreatorIQ Closes Series A Funding Round | CreatorIQ, a Los Angeles, CA-based enterprise software solution for managing influencer marketing, closed a Series A funding round of undisclosed amount.
The round was led by Affinity Group, a newly created growth marketing and strategic co... |
| 02.05.2017 | Term Sheet — Tuesday, May 2 | PUTTING THE SILICON IN SILICON VALLEY
Today we have another installment in Term Sheet’s series of interviews with dealmakers at the tech industry’s most active acquirers. Cisco is an acquisition machine, having done nearly 200 deals in its ... |
