Dynata
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Dynata

https://www.dynata.com/
Last activity: 30.06.2026
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Categories: AdTechB2BB2CBusinessDataMeasurementOnlinePlatformResearchService
Dynata is the world’s largest first-party data platform for insights, activation and measurement. With a reach that encompasses over 62 million consumers and business professionals globally, and an extensive library of individual profile attributes collected through surveys, Dynata is the cornerstone for precise, trustworthy quality data. The company has built innovative data services and solutions around its robust first-party data offering to bring the voice of the customer to the entire marketing continuum – from strategy, innovation, and branding to advertising, measurement, and optimization. Dynata serves nearly 6,000 market research, media and advertising agencies, publishers, consulting and investment firms and corporate customers in North America, South America, Europe, and Asia-Pacific.

For more information, please visit www.dynata.com
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Location: United States, Texas, Addison
Employees: 5001-10000
Founded date: 1977

Investors 2

Mentions in press and media 59

DateTitleDescription
30.06.2026Dynata launches Dynata+ platformDynata+ delivers a faster, more flexible way to access and activate research-grade, first-party data by combining self-service simplicity and control with trusted quality WESTPORT, Conn., June 30, 2026 /PRNewswire/ -- Dynata, the industry l...
29.05.2026NEW RESEARCH REVEALS SHARP RISE IN CAR MAINTENANCE NEGLECT AS DRIVING COSTS SURGESIPPY DOWNS, Australia, May 29, 2026 /PRNewswire/ -- Australians are increasingly delaying car maintenance as cost-of-living pressures intensify, according to new research[1] from insurance company Youi – revealing a significant shift in ho...
21.01.2026New Workhuman Research: Employees Recognized for Goal Contribution are 5x more Personally Invested in Company InitiativesWorkhuman®, the world’s leading employee recognition provider, today announced findings from its Workhuman Global Research Study: Recognition as an Engine for Strategy. The multi‑country research shows that when recognition is frequent, hig...
10.11.2025New Research from UpGuard Reveals 68% of Security Leaders Admit to Unauthorized AI UsageThe study also shows 8 out of 10 employees use unauthorized AI, eroding corporate trust MOUNTAIN VIEW, Calif., Nov. 10, 2025 /PRNewswire/ -- UpGuard, a leader in cybersecurity and risk management, today released its new "State of Shado...
16.10.202573% of U.S. Shoppers Target Discount Retailers This Holiday SeasonNearly three-quarters (73%) of U.S. consumers say they plan to shop at discount retailers such as Dollar General, Dollar Tree, and Five Below this holiday season, according to new research from VTEX (NYSE: VTEX), the enterprise commerce pla...
07.06.2025Dynata's QualityScore: A New Era in Data IntegrityIn the digital age, data is the lifeblood of decision-making. Companies thrive on insights drawn from data. But what happens when that data is tainted? Enter Dynata, a titan in the realm of first-party data. Their latest innovation, Quality...
05.06.2025Dynata adds Key Features, Expands Availability of QualityScoreDynata, the trusted source for reliable and accurate first-party insights, announced the expansion of its AI-driven data quality solution, QualityScore™, with new features and broader accessibility. Previously available exclusively to custo...
04.06.2025Dynata adds Key Features, Expands Availability of AI-Driven Data Quality Solution, QualityScoreDynata, the trusted source for reliable and accurate first-party insights, today announced the expansion of its AI-driven data quality solution, QualityScore™, with new features and broader accessibility. Previously available exclusively to...
16.04.2025AI Is Redefining Tech Infrastructure Priorities: Seagate Report Calls for Balance Between Cost and CarbonNew Seagate Report urges data center ecosystem to shift from fragmented efforts to a unified sustainability approach Seagate Technology Holdings plc, a leader in mass-capacity data storage, today released the Decarbonizing Data1 report, its...
04.04.2025The Rise of Low-Code and Agentic AI: A New Era in Tech Development and CybersecurityIn the ever-evolving landscape of technology, two trends are making waves: low-code/no-code tools and agentic AI. Both are reshaping how we build applications and defend against cyber threats. They are not just trends; they are the future. ...
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