| Date | Title | Description |
| 20.03.2024 | Smartly announced the launch of Brand Pulse | Smartly, the AI powered advertising technology company transforming advertising experiences for brands and consumers, announces the launch of its latest groundbreaking solution, Brand Pulse. This industry-first solution, powered by Smartly,... |
| 14.03.2024 | Meta sees big opportunity in gaming industry: MD Sandhya Devanathan | Sandhya Devanathan, Meta’s India managing director, believes that the gaming industry in India will be an important contributor for the country to reach its aim to be an $8 trillion economy.
While gaming is among the top three verticals for... |
| 28.01.2022 | Meltwater N : 70+ Social Media Marketing Statistics for 2022 | As a marketer, using social media strategically offers great opportunities for rapid growth. Because these platforms reach so many consumers today, marketers can use them to generate leads, create brand awareness, gather useful data about t... |
| 06.01.2022 | CMSWire: Understanding the Connection Between Social Media and Great Customer Experience | Social media is a preferred channel for many consumers, as it is a place where they can feel free to express themselves, research a brand's products and services in an informal manner, and even reach out to a brand and its leadership. For b... |
| 24.09.2021 | Why Retailers Should Utilize TikTok To Grow Their Business | A teenager presents a smartphone with the logo of Chinese social network Tik Tok, on January 21, ... [+] 2021 in Nantes, western France. (Photo by LOIC VENANCE / AFP) (Photo by LOIC VENANCE/AFP via Getty Images)AFP via Getty Images |
| 12.08.2021 | Nigeria’s #TwitterBan reversal? Absa’s WhatsApp banking, Instagram’s anti-abuse tools, Google Search Trends | Share this article:
Good day,
Today, we’re discussing:
Nigerian government’s promise to lift its #TwitterBan
Absa Bank Kenya WhatsApp banking launch
Instagram’s anti-abuse tools
15 years of Google Trends Nigeria’s #TwitterBan might be lifte... |
| 10.08.2021 | How South African edtech startup, FoondaMate, is helping students study with WhatsApp | Share this article:
Following the first detection of the coronavirus in December 2019 in Wuhan, China, COVID-19 has reached pandemic proportions, affecting students and schooling at all levels.
In a March 2021 press release, the United Nati... |
| 27.05.2021 | What Brands Should Know About Twitch Influencers | We’ve long been aware of gaming’s transition from pastime to multi-billion-dollar industry but 2020 has seen the live-streaming community grow tenfold. In October 2020, 1.6 billion hours were watched across Amazon-owned gaming platform Twit... |
| 21.04.2021 | 2021 E-commerce Trends Entrepreneurs Would Be Foolish to Ignore | April 21, 2021 6 min read
Opinions expressed by Entrepreneur contributors are their own.
The Covid-19 pandemic has caused a massive shift in consumer behavior — not just what people are buying, but how, when and where they’re buying it. Sta... |
| 21.04.2021 | 4 Branding Strategies Every Startup Founder Should Know About | April 21, 2021 6 min read
Opinions expressed by Entrepreneur contributors are their own.
Getting your startup off the ground takes a hefty dose of planning, as any seasoned entrepreneur will tell you. It isn’t just about listing your produc... |
| 20.04.2021 | 10 Growth Strategies That Have Worked For Bangladeshi Startups | When the business strategies of successful companies are analyzed it can be seen that different companies have different strategies and approaches depending on various factors including the sector, stakeholders, competitors, market, etc.
W... |
| 16.04.2021 | Исследование: всё больше людей «за 50» играет в видеоигры | Александра Кукуть 16 апреля 2021, 14:08 Исследование: всё больше людей «за 50» играет в видеоигры
Видеоигры принято считать развлечением для молодёжи, из которого со временем «вырастают». Новое исследование GlobalWebIndex показывает, что ни... |
| 29.03.2021 | Social Media Marketing Analysis: Consumers Relay Their Preferences for Personalized Ads | "One of the primary benefits of advertising on social media is that these platforms make it easy to target specific audiences." —Zach Hoffman, CEO of Exults Internet Marketing Agency
FORT LAUDERDALE, Fla. (PRWEB) March 29, 2021
Al... |
| 17.03.2021 | Why the nostalgia social media trend is one to watch in 2021 | During 2020 and 2021, we've seen nostalgia everywhere. It makes sense, right? There's no better time to pine for the past and relive happy memories than when we're stuck at home during lockdown. Nostalgia has made its way into every walk of... |
| 27.02.2021 | Social Media Marketing, 11 cose che devi sapere per sfruttarlo al meglio | Miliardi di persone in tutto il mondo usano i social media, questo vuol dire che su queste piattaforme ci sono sicuramente tanti dei nostri potenziali clienti. Ecco di seguito 11 importanti punti che vale la pena approfondire per pensare me... |
| 12.02.2021 | Непобедимый TikTok: почему развитие видеосервисов восхищает и пугает | Как ИИ превращает производство видеоконтента в очень доступный инструмент влияния на потребителей, рассказывает Леви Райз, партнер венчурного фонда Digital Horizon.
1 комментарий
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Источник: ВОЗ
Всемирная организация здравоохра... |
| 27.01.2021 | Hands off the phone: Opal raises $4.3M to keep us on social media less | Hands off the phone: Opal raises $4.3M to keep us on social media less |
| 27.01.2021 | Руки прочь от телефона: Opal привлекает $4.3 млн, чтобы мы меньше сидели в соцсетях | Руки прочь от телефона: Opal привлекает $4.3 млн, чтобы мы меньше сидели в соцсетях |
| 27.01.2021 | Hands off the phone: Opal raises $4.3M to keep us on social media less | Hands off the phone: Opal raises $4.3M to keep us on social media less |
| 24.01.2021 | How Wix’s Hagit Kaufman Creates Purpose-Driven Communities In The Design And Brand Space | Hagit Kauffman, vice president of design and brand at WIX, at an internal hackathon event for ... [+] designers. Alan Tzatzkin |
| 13.01.2021 | TikTok update will change privacy settings and defaults for users under 18 | TikTok announced today it’s making changes to its app to make the experience safer for younger users. The company will now set the accounts for users ages 13 to 15 to private by default, as well as tighten other controls for all users under... |
| 27.12.2020 | TikTok videos that promote anorexia are misspelling common hashtags to beat the 'pro-ana' ban | TikTok said it banned six accounts reported to it for posting content promoting eating habits that are likely to lead to health problems in its latest effort to crackdown on harmful content.
The app is rife with dangerous material including... |
| 22.12.2020 | Keeping Your Online Community Members Coming Back For More: An Interview With Mihir Sukthankar | Mihir Sukthankar has created a growing online community of traders by offering robust content and ... [+] transparency. Provided |
| 04.12.2020 | Виртуальные вселенные и ренессанс микрорайона: неожиданные тренды 2021-го года | В 2021-м мы будем больше заботиться о своем психологическом здоровье, ходить пешком и проводить время в пограничном пространстве между реальным и виртуальным. Команда «РУКИ» изучила наблюдения аналитиков Global Web Index и Trend-Watching, ч... |
| 20.11.2020 | Neatsy wants to reduce sneaker returns with 3D foot scans | U.S.-based startup Neatsy AI is using the iPhone’s depth-sensing FaceID selfie camera as a foot scanner to capture 3D models for predicting a comfortable sneaker fit.
Its app, currently soft launched for iOS but due to launch officially nex... |
| 30.10.2020 | Here’s A Stylish, Sustainable, Plant-Based Watch You Will Want To Wear | This bio-sourced 28-gram watch is plant-based and charges on your wrist.Awake Watches |
| 28.10.2020 | Конструктор приложений YELM. Перенос бизнеса в онлайн еще никогда не был таким простым | 13 13 комментариев
1179 просмотров
Приближение нового технологического уклада, как это не парадоксально, стремительно ускоряется вирусами. Главный признак следующей ступени развития человечества - повсеместный перевод всех бизнес-процессов ... |
| 21.10.2020 | Gen Z spends 10% more time in non-game apps than older users | A new report released today by App Annie digs into how Gen Z consumers engage with their smartphones and mobile apps. According to data collected in Q3 2020, Gen Z users spend an average of 4.1+ hours per month in top non-gaming apps, or 10... |
| 19.10.2020 | 50 Statistics Showing The Lasting Impact Of COVID-19 On Consumers | getty |
| 17.09.2020 | Voice assistants are doing a poor job of conveying information about voting | Over 111.8 million people in the U.S. talk to voice assistants like Siri, Alexa, and Google Assistant every month, eMarketer estimates. Tens of millions of those people use assistants as data-finding tools, with the Global Web Index reporti... |
| 17.09.2020 | Voice assistants are doing a poor job of conveying information about voting | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Over 111.8 million people in the U.S. talk to voice assistants like Siri, Alexa, and Google Assistant every month, eMarketer estimates.... |
| 07.09.2020 | Gen-Z And The Future Of Work And Play | getty |
| 20.08.2020 | Brand Imperatives In Modern Commerce | CEO at Whitebox, a company dedicated to being an end-to-end eCommerce technology partner to take products from factory floor to front door. |
| 23.07.2020 | Apple could launch a new iPhone in 2022 with a big camera feature that rivals like the Galaxy S20 Ultra already have | Apple's 2022 iPhone could come with a different type of camera lens that's generally better-equipped for taking zoomed photos, according to analyst Ming-Chi Kuo.
This periscope-style lens is already available on smartphones from Samsung and... |
| 10.07.2020 | Как бесплатно провести исследование рынка в 2020 году: 35 авторитетных источников | Обязательно для маркетологов, руководителей и собственников. Подборка актуальных в 2020 году сервисов с информацией о том, куда движется ваш рынок.
17 комментариев
25 689 просмотров
Усложненный анализ по 5 силам Портера
Весь фреймворк вы мо... |
| 06.07.2020 | Getting A Grip On Performance Metrics In A Changing Landscape | Bernard May is the CEO of National Positions, a 5-time Inc. 500 company, award-winning marketing agency and Google Premier Partner. |
| 30.06.2020 | Игры как способ продвижения бренда | Игры — хороший способ продвигать свой бренд, и все больше рекламодателей это понимают. Рассмотрим, как бренды рекламируются внутри популярных игр, а также делают собственные промоигры для вовлечения пользователей.
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| 10.06.2020 | 50 источников статистики для принятия маркетинговых решений | BCG выяснили, что 7% компаний все еще находятся на самой ранней стадии развития аналитической культуры и практически не используют данные. В то же время маркетинг, основанный на данных, позволяет увеличить выручку до 20%.
9 9 комментариев
Ф... |
| 08.06.2020 | The Future Of Messaging: How To Break Through The Noise On Mobile | President of Sinch Engage. |
| 23.04.2020 | Obsessed With The News? You Need A Strict Information Diet | The coronavirus has left many of us a little soft around the edges. In Germany, they’ve even coined a word–“coronaspeck”–to describe those who’ve piled on extra pounds in lockdown. But it’s not only our bodies that need attention.... |
| 20.04.2020 | Online Ads Gaining Traction Amid Pandemic | Research shows that ads are gaining traction as more people are working online and relying on the internet for all aspects of life.
As the coronavirus pandemic continues spreading around the globe, an untold number of individuals are workin... |
| 20.03.2020 | Amid Coronavirus Pandemic, Social Media Evolved Without Warning | Nhx Tingson, Tech Times 20 March 2020, 04:03 pm
The coronavirus pandemic has forced millions of people across the US and the world to stay indoors and avoid going out unless necessary, even to gather for special occasions, in fear that COVI... |
| 05.03.2020 | Why Interactive Gaming Will Pick Up Where Branded Video Leaves Off | Photo:aGetty |
| 06.02.2020 | Fashion retailers take on the rental industry | Despite all this, in the last year a wave of retailers unveiled dedicated rental subscription as a means to improve falling revenue, showing they trust there is room for rental services to become part of a longterm strategy. Here’s a rundow... |
| 24.04.2019 | Make Room, Software – Mobile Content is Eating the World | It may seem obvious that mobile-driven content is becoming the primary mainstream preference of content consumption, but the pace and implications of such a shift are often overlooked.
Despite the absurd amount of time Generation Z spends o... |
| 27.03.2019 | Leading late-stage tech companies join Tech Nation’s Future Fifty programme | Following a record number of exceptional applications last year and a rigorous judging period, we can now reveal the 24 fast-growing late-stage tech companies joining Tech Nation’s Future Fifty programme for 2019.
Each year a number of com... |
| 20.03.2019 | Opera adds unlimited VPN service to its Android browser for free | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Opera today added its free VPN service to its Android browser app. The Norwegian company, which went public last year, also addressed c... |
| 22.02.2019 | InstaShop — узконаправленный маркетплейс для Instagram | Всем привет! В голову пришла, как мне кажется, хорошая идея. Хотелось бы услышать мнение общественности и найти единомышленников.
86 86 комментариев
18 004 просмотров
О продажах в Instagram
Социальная сеть Instagram насчитывает десятки тыся... |
| 24.09.2018 | How to Put Big Data’s Superpowers to Work for Marketing | Companies may be well aware they’re sitting on a gold mine of data, but most of them have no idea how to exploit its value. Case in point: According to research by Forrester, up to 73 percent of corporate data goes unanalyzed. Information i... |
| 12.09.2018 | Voice Commerce: Is It Living Up to Its Early Hype? | A growing number of people around the world are using the voice search feature in their smartphones and smart speakers to find information, confirm appointments, and even order food. However, one area that voice technology seems to be laggi... |
| 28.08.2018 | Как ИИ помогает увеличивать продажи: опыт cтартапа по анализу личности | Основатель компании DataSine Игорь Волжанин – о том, зачем вам искусственный интеллект и как на нем заработать.
2 2 комментария
2731 просмотров
Бизнес разучился общаться с людьми. Если раньше, чтобы продать свои услуги, нужен был лишь в мер... |
| 23.08.2018 | Facebook is Helping Brands Skyrocket Ad Conversions by Turning Still Images Into Videos | Social media use is steadily growing each year. Research in 2017, shows that U.S. digital consumers spent an average of 2 hours and 15 minutes on social platforms every day, up 45 minutes since 2015. On average, users spent 35 minutes of th... |
| 25.07.2018 | GlobalWebIndex Raises $40M in Series A Funding | GlobalWebIndex, a London, UK-based market research company, secured $40m in first round of funding.
Stripes Group, the New York-based growth fund behind Flatiron Health, SPINS, Sift Science and Udemy, as well as a number of other data, soft... |
| 25.07.2018 | UK-based market research company GlobalWebIndex raises $40 million in Series A funding | London-based market research company GlobalWebIndex has announced a $40 million funding round from New York-based Stripes Group.
GlobalWebIndex is a market research company that provides consumer insights data in 44 countries to the world’s... |
| 25.07.2018 | Market research firm GlobalWebIndex takes first VC with $40M Series A | Market research firm GlobalWebIndex, which provides consumer insight data for marketing purposes for customers including Google, Spotify, WPP, IPG and Omnicom Group, has closed a $40 million Series A round. The funding is its first VC raise... |
| 31.05.2018 | Making Modern Hires: How to Recruit And Steal Top Talent Using Social Media | |
| - | Как бизнесу продавать во «ВКонтакте» в 2021 году: пошаговое руководство | «Студия Чижова» рассказывает, почему «Вконтакте» — это мастхэв для бизнеса в 2021 году и как получать из этой соцсети продажи.
18 18 комментариев
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Привет!
Это Макс Ромаданов, главред «Студии Чижова».
«ВКонтакте» — самая больш... |
| - | Reliance Jio Launches OTT Aggregator Platform JioTV+ To Ease Content Discovery | In a bid to ease discovery of contents on OTT platforms, Reliance Jio unveiled JioTV+, an OTT aggregation feature that amalgamates various OTT platforms under a single roof. Currently, it has partnered with 12 OTT players, including Netflix... |
| - | Как бизнесу продавать в «Инстаграме» в 2021 году: подробная инструкция | Студия Чижова рассказывает, как в 2021 году бизнесу увеличить продажи при помощи «Инстаграма».
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Привет, это Максим Ромаданов, главред Студии Чижова.
В прошлом году «Инстаграм» стал одним из самых быстрорастущ... |
| - | Как привлечь аудиторию в эпоху digital-детокса (спойлер: подкасты) | По данным недавнего исследования, современные потребители сталкиваются с рекламой около 5 тыс. раз в день, при этом 30% людей ощущают негативное влияние смартфона на психическое здоровье. Цифровое перенасыщение заставляет аудиторию в прямом... |
| - | Маркетинг в безумные времена — колонка Ярослава Сердюка, banda | Маркетинг в безумные времена — колонка Ярослава Сердюка, banda
27 Марта, 2020, 11:15
Ярослав Сердюк
27567
Ярослав Сердюк, директор по стратегии в Banda, написал для AIN.UA большую колонку на тему маркетинга в кризис (прямо как сейчас, когда... |
| - | Будущее ecommerce: 10 трендов развития сферы в 2021 | Сфера ecommerce прошла пятилетний опыт цифровой трансформации за несколько месяцев пандемии и продолжает расти неведомыми ранее темпами. Ожидается, что к 2022 году рынок розничной торговли вырастет до $6,54 трлн по сравнению с $3,53 трлн в ... |