Green Rabbit is the trusted cold chain logistics provider for fast, safe, sustainable fulfillment and delivery of perishable goods and groceries. The company’s proprietary technology automates and manages the entire supply chain process, enforcing SQF Level 3 certification and industry best practices to ensure that heat-sensitive items are delivered fresh, cost-effectively, and in an environmentally conscious manner.
Initially started as Candy.com, co-founders Greg Balestrieri and Joe Melville later re-branded to Green Rabbit, expanding the business beyond candy and into perishable and frozen food. Today, six of the ten largest retailers in the U.S. and four of the ten largest global food and beverage manufacturers rely on Green Rabbit to maximize the value of their digital food delivery initiatives.
Green Rabbit is headquartered in Braintree, MA and backed with a minority investment from Guidepost Growth Equity.
Initially started as Candy.com, co-founders Greg Balestrieri and Joe Melville later re-branded to Green Rabbit, expanding the business beyond candy and into perishable and frozen food. Today, six of the ten largest retailers in the U.S. and four of the ten largest global food and beverage manufacturers rely on Green Rabbit to maximize the value of their digital food delivery initiatives.
Green Rabbit is headquartered in Braintree, MA and backed with a minority investment from Guidepost Growth Equity.
Location: United States, Massachusetts, Braintree
Employees: 201-500
Total raised: $31M
Founded date: 2009
Investors 2
| Date | Name | Website |
| - | Guidepost ... | guidepostg... |
| - | Food Retai... | foodretail... |
Funding Rounds 1
| Date | Series | Amount | Investors |
| 30.10.2019 | Private Eq... | $31M | Guidepost ... |
Mentions in press and media 4
| Date | Title | Description |
| 31.10.2019 | Two food supply chain startups capture $64.5m in funding this week | Two startups tackling different pain points in the oft-forgotten food supply chain received a hearty dose of capital this week. Cold chain logistics provider for grocery Green Rabbit announced a $31 million investment from Guidepost Growth ... |
| 30.10.2019 | Green Rabbit Secures $31M in Funding | Green Rabbit, a Braintree, Mass.-based e-commerce cold chain logistics provider to the food industry, secured $31m in its first funding. Guidepost Growth Equity, a growth equity firm focused on high-growth technology companies, made the inv... |
| 29.10.2019 | Green Rabbit Closes $31M Financing | BRAINTREE, Mass.--(BUSINESS WIRE)--Green Rabbit, the leading e-commerce cold chain logistics provider to the food industry, announced today that it has secured a $31 million minority investment from Guidepost Growth Equity, a leading growth... |
| 29.10.2019 | Green Rabbit Raises $31 Million To Set the Standard for Grocery and Perishable Food Fulfillment | BRAINTREE, Mass.--(BUSINESS WIRE)--Green Rabbit, the leading e-commerce cold chain logistics provider to the food industry, announced today that it has secured a $31 million minority investment from Guidepost Growth Equity, a leading growth... |