loveholidays, the short-haul beach holiday provider headquartered in London, is the fastest growing OTA in the UK.
Founded by Alex Francis and Jonny Marsh in 2012 and now a team of 140, loveholidays allows customers to create bespoke holidays through ‘discovery search’. Their ‘build your own holiday’ travel packages inspire customers to filter by the attributes that matter to them, rather than requiring them to start with where and when. loveholidays are the 6th largest ATOL holder.
With a focus on the Mediterranean and the Canary Islands, loveholidays plans to increase their market share and expand into other international source markets.
UK holiday spending is growing, with outbound travel maintaining a c.70% share of total spend, and online dynamic packaged holidays accounting for £3bn of holiday spend in 2017.
Livingbridge invested in loveholidays in 2018 to support further growth through customer acquisition and driving repeat booking rates. Alongside this, Livingbridge is working with the business to support further product innovation as well as category expansion.
Surfing to success
Alex Francis, CEO
2012
Business founded
2016
loveholidays is named the second fastest growing private company in the UK by the Sunday Times Virgin Fast Track 100
2018
Livingbridge invest in loveholidays
Richard Prosser appointed as chairman
2019
Ranked 1st in the Sunday Times Profit Track 100
Founded by Alex Francis and Jonny Marsh in 2012 and now a team of 140, loveholidays allows customers to create bespoke holidays through ‘discovery search’. Their ‘build your own holiday’ travel packages inspire customers to filter by the attributes that matter to them, rather than requiring them to start with where and when. loveholidays are the 6th largest ATOL holder.
With a focus on the Mediterranean and the Canary Islands, loveholidays plans to increase their market share and expand into other international source markets.
UK holiday spending is growing, with outbound travel maintaining a c.70% share of total spend, and online dynamic packaged holidays accounting for £3bn of holiday spend in 2017.
Livingbridge invested in loveholidays in 2018 to support further growth through customer acquisition and driving repeat booking rates. Alongside this, Livingbridge is working with the business to support further product innovation as well as category expansion.
Surfing to success
Alex Francis, CEO
2012
Business founded
2016
loveholidays is named the second fastest growing private company in the UK by the Sunday Times Virgin Fast Track 100
2018
Livingbridge invest in loveholidays
Richard Prosser appointed as chairman
2019
Ranked 1st in the Sunday Times Profit Track 100
Location: United Kingdom
Employees: 201-500
Founded date: 2012
Investors 3
| Date | Name | Website |
| - | Charlotte ... | charlottes... |
| - | Livingbrid... | livingbrid... |
| 09.08.2024 | Perscitus ... | perscitusl... |
Mentions in press and media 18
| Date | Title | Description |
| 17.09.2026 | Loveholidays CEO: Travel is no longer discretionary, it’s an essential part of people’s lives | Each week, we dig into the memory bank of the City’s great and good. Today, Loveholidays CEO Donat Rétif takes us through his career in Square Mile and Me A summer job when I was a student, placing plastic caps on syringes on an assembly li... |
| 01.07.2026 | Two Uzbekistani London debuts delayed to next year | The eagerly anticipated London listings of two Uzbekistani state-owned companies have been pushed back to 2027, the country’s deputy prime minister has said, despite the successful public debut of its national investment fund earlier this y... |
| 29.06.2026 | ‘Sh*tloads to come’: London takeover spree set to accelerate | At a gathering of some of London’s top bankers in the City of London last week, the mood was one of uncertainty. On the one hand, London’s dealmakers are not in want of work. In the past two weeks alone Easyjet has opened the door to an app... |
| 23.05.2026 | Fintech Innovator Primer Secures $100M for AI Payments, Fuels US Growth | Primer, a leading fintech innovator, recently secured $100 million in Series C funding. This significant investment will accelerate the development of its advanced AI payments platform. The capital also fuels an aggressive expansion strateg... |
| 21.05.2026 | Primer: $100 Million Series C Raised To Accelerate AI Payments Platform And US Expansion | Primer announced a $100 million Series C funding round to accelerate the development of AI-powered payment infrastructure and expand its footprint in the US market. The round was led by Sofina, with participation from Peak XV Partners and e... |
| 12.03.2026 | Is the City still sexy? | The era of the long boozy lunch and male dominated pints down the pub may be over, but relationships matter more than ever in the Square Mile, says Eva sayers Over glasses of red and lunch at The Quality Chop House (not recommended for vege... |
| 07.03.2026 | US-Israel war with Iran sends shockwaves through global business | TAIWAN/MILAN/FRANKFURT, March 6 : The U.S.-Israeli war with Iran is rattling businesses worldwide, driving up energy prices, squeezing supplies of critical raw materials and raising questions about the reliability of trade routes critical t... |
| 27.01.2026 | Loveholidays eyes £1bn London IPO as soon as March | London’s public markets could be set for a blockbuster £1bn spring listing from one of Britain’s largest online travel agents, giving the bourse welcome momentum in the new year after a strong end to 2025. Loveholidays’ private equity owner... |
| 22.10.2025 | Partnerize Launches VantagePoint™ | Today at PI LIVE London, Partnerize announced the launch of VantagePoint™, the industry’s first verifiable and independent attribution solution for the new era of AI-driven commerce. The way people find and decide what to buy is changing fa... |
| 14.10.2025 | Will London meet tinned tuna giant Prince’s expectations? | The City heaved a sigh of relief last week after tinned tuna heavyweight Princes confirmed its intention to proceed with its IPO to list on London’s main index. The group, which has a £2bn portfolio of familiar household food brands includi... |
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