For organizations to be truly data-driven, they must answer two vital questions: 1) What is this data telling me about our customers? and 2) Can I trust my data?
Since its creation, ObservePoint has empowered insights-driven companies to trust their data and create better experiences for their customers with analytics testing and data governance. Our automated Technology Governance solution enables companies to scan their digital properties for data collection errors—ensuring they are collecting accurate data to guide their decisions.
Now with Privacy Compliance and Campaign Performance, ObservePoint helps organizations comply with regulations to protect customer data as well as standardize campaign tracking to capture complete, actionable insights.
Together, ObservePoint’s Data Governance solutions bring insights, automation, and compliance to the chaos of customer experience data.
For more information visit www.observepoint.com. Follow ObservePoint on Twitter, LinkedIn, Instagram, and Facebook.
Since its creation, ObservePoint has empowered insights-driven companies to trust their data and create better experiences for their customers with analytics testing and data governance. Our automated Technology Governance solution enables companies to scan their digital properties for data collection errors—ensuring they are collecting accurate data to guide their decisions.
Now with Privacy Compliance and Campaign Performance, ObservePoint helps organizations comply with regulations to protect customer data as well as standardize campaign tracking to capture complete, actionable insights.
Together, ObservePoint’s Data Governance solutions bring insights, automation, and compliance to the chaos of customer experience data.
For more information visit www.observepoint.com. Follow ObservePoint on Twitter, LinkedIn, Instagram, and Facebook.
Location: United Kingdom, England, London
Employees: 51-200
Phone: +1 855-878-8466
Total raised: $19M
Founded date: 2010
Investors 2
| Date | Name | Website |
| - | Osborn Com... | osbornco.c... |
| - | Pelion Ven... | pelionvp.c... |
Funding Rounds 1
| Date | Series | Amount | Investors |
| 13.12.2016 | Series B | $19M | - |
Mentions in press and media 3
| Date | Title | Description |
| 14.12.2016 | Term Sheet — Wednesday, December 14 | SAN DIEGO, DIVERSITY AND LEONARDO DICAPRIO Stars, They’re Just Like Us: Yesterday’s Term Sheet included an item about Leonardo DiCaprio joining Boston venture capital firm Data Point Capital as an advisor. Since a few readers asked about it... |
| 14.12.2016 | ObservePoint Sees $19M Series B Funding | PROVO, UT, Leader in data quality assurance for digital marketing platforms, today announced that it has closed a $19M Series B round led by Mercato Partners and Pelion Venture Partners. >> Click here for more funding data on Obser... |
| 13.12.2016 | ObservePoint Raises $19M in Series B Funding | ObservePoint, a Silicon Slopes, Utah—based provider of data quality assurance for digital marketing platforms, closed a $19m Series B funding. The round was led by Mercato Partners and Pelion Venture Partners. The company intends to use the... |