Palmetto Moon was born from humble beginnings. After sending their youngest daughter off to college, Karen and Robert Webster opened the small shop as a seasonal kiosk in Charleston’s Citadel Mall on November 1st, 2002. Recognizing that most collegiate merchandise could only be purchased on campus, the Websters decided to offer fan apparel from the local universities and South Carolina state products. This quickly put Palmetto Moon on the map as the go-to collegiate headquarters. After a very successful holiday season, the Websters opened the first Palmetto Moon storefront in the spring of 2003, and a southern lifestyle destination was born.
As more locations opened the following years, Palmetto Moon maintained its homegrown roots, as both of Karen and Robert’s daughters and husbands also became involved in managing and operating stores. It truly was a family affair, and further established the value of local community and Southern roots to the brand.
Charleston, South Carolina was once considered a sleepy southern beach town, known for its rich heritage and history…and also some pretty good shrimp and grits! Through the years, though, Charleston has evolved from a casual tourism spot, to a flourishing coastal metropolis – a much sought after place to live and visit. Growing with the trends, all the while preserving its southern culture and coastal lifestyle. Just like it’s hometown, Palmetto Moon has grown from a singular, family-operated storefront in South Carolina, to 28 locations scattered throughout the Southeast. Still headquartered in Charleston, Palmetto Moon’s upbringing continues to resonate with the company. We are always chasing the trends, but we stay true to where we came from, deeply rooted in familial values, a sense of community, and a strong appreciation for all things southern.
As we continue to grow, we concentrate on delivering the same foundation established by the founding family, as those roots are near and dear to all of our hearts.
As more locations opened the following years, Palmetto Moon maintained its homegrown roots, as both of Karen and Robert’s daughters and husbands also became involved in managing and operating stores. It truly was a family affair, and further established the value of local community and Southern roots to the brand.
Charleston, South Carolina was once considered a sleepy southern beach town, known for its rich heritage and history…and also some pretty good shrimp and grits! Through the years, though, Charleston has evolved from a casual tourism spot, to a flourishing coastal metropolis – a much sought after place to live and visit. Growing with the trends, all the while preserving its southern culture and coastal lifestyle. Just like it’s hometown, Palmetto Moon has grown from a singular, family-operated storefront in South Carolina, to 28 locations scattered throughout the Southeast. Still headquartered in Charleston, Palmetto Moon’s upbringing continues to resonate with the company. We are always chasing the trends, but we stay true to where we came from, deeply rooted in familial values, a sense of community, and a strong appreciation for all things southern.
As we continue to grow, we concentrate on delivering the same foundation established by the founding family, as those roots are near and dear to all of our hearts.
Location: United States, South Carolina, Charleston
Employees: 201-500
Phone: +1 888-309-8040
Founded date: 2002
Investors 5
| Date | Name | Website |
| - | OFS Capita... | ofscapital... |
| 20.05.2026 | Graycliff ... | graycliffp... |
| - | Topspin Pa... | topspinpar... |
| 13.07.2025 | Praesidian... | praesidian... |
| 10.07.2026 | TZP Group | tzpgroup.c... |
Mentions in press and media 35
| Date | Title | Description |
| 11.09.2026 | Palmetto Moon Continues Virginia Expansion with Grand Opening at Valley View Mall in Roanoke on October 3 | Roanoke has exactly the kind of community we love, active, passionate, and proud of where they live. We’re bringing everything Palmetto Moon is known for to Valley View Mall.” — Kelsi Gannon, Brand Marketing ManagerROANOKE, VA, UNITED STATE... |
| 20.08.2026 | Palmetto Moon Extends Its Reach to a 10th State with Grand Opening at Tanger Outlets Branson | Reaching ten states is a milestone that reflects the loyalty and support of our customers across a region that has been incredibly welcoming to our brand.” — John Thomas, Chief Executive Officer of Palmetto MoonBRANSON, MO, UNITED STATES, A... |
| 31.07.2026 | Palmetto Moon Expands North Carolina Presence with Cary Location Opening October 24 | Cary is exactly the kind of community Palmetto Moon was made for, and we can’t wait to introduce ourselves to the neighbors and become a go-to destination for locals and visitors alike.” — John Thomas, Chief Executive Officer of Palmetto Mo... |
| 24.07.2026 | Palmetto Moon to Host Grand Opening Celebration at Kentucky Oaks Pavilion on August 1 | We're grateful to celebrate this tremendous growth milestone with our newest store in Kentucky. Paducah has such a welcoming community, and we're excited to become a part of it.” — John Thomas, Chief Executive Officer of Palmetto MoonPADUCA... |
| 09.07.2026 | Palmetto Moon Expands to 10th State with First-Ever Missouri Location Opening in Branson on August 29 | This is our first store in Missouri and our 10th state, and there’s no better city to celebrate that milestone than Branson.” — Kelsi Gannon, Brand Marketing ManagerBRANSON, MO, UNITED STATES, July 9, 2026 /EINPresswire.com/ -- Palmetto Moo... |
| 02.07.2026 | Palmetto Moon Grows Virginia Footprint with Grand Opening at Valley View Mall in Roanoke | The response we’ve seen from our Lynchburg customers has been incredible, and Roanoke is a natural next step as we continue to grow across Virginia. ” — John Thomas, Chief Executive Officer of Palmetto MoonROANOKE, VA, UNITED STATES, July 2... |
| 18.06.2026 | Palmetto Moon to Celebrate Grand Opening at Kentucky Oaks Pavilion on August 1 | From the moment we opened our first store in Kentucky, customers have embraced Palmetto Moon with incredible enthusiasm and support.” — Kelsi Gannon, Brand Marketing ManagerPADUCAH, KY, UNITED STATES, June 18, 2026 /EINPresswire.com/ -- Pal... |
| 09.06.2026 | Palmetto Moon Makes Missouri Debut with Branson Store Opening | Branson has been on our radar for a long time, and we couldn’t be more excited to bring Palmetto Moon to Missouri.” — John Thomas, Chief Executive Officer of Palmetto MoonBRANSON, MO, UNITED STATES, June 9, 2026 /EINPresswire.com/ -- Palmet... |
| 28.05.2026 | Palmetto Moon to Celebrate Grand Opening at Columbus Park Crossing June 6 | We’ve had tremendous support from customers across Georgia, and we’re ready to bring that same energy and experience to Columbus. We hope everyone comes out Saturday and makes it a day to remember.” — John Thomas, Chief Executive Officer of... |
| 07.05.2026 | Palmetto Moon Expands Kentucky Footprint with Paducah Location Opening August 1 | Paducah has a strong sense of community and a deep appreciation for the Southern lifestyle, and we’re excited to become part of this city’s fabric.” — John Thomas, Chief Executive Officer of Palmetto MoonPADUCAH, KY, UNITED STATES, May 7, 2... |
Show more