We're #attentionseekers on a mission to master the art and science of maximising consumer attention.
Location: Australia, New South Wales, Sydney
Employees: 51-200
Founded date: 2015
Investors 1
| Date | Name | Website |
| - | Shearwater... | shearwater... |
Mentions in press and media 7
| Date | Title | Description |
| 20.07.2023 | Playground xyz’s New Actionable Attention Solution on YouTube Makes It Easy For Brands to PinPoint Efficiency Hurdles and Drive Attention In Real-Time | Pxyz x YouTube LONDON (PRWEB) July 20, 2023 Attention measurement and optimisation provider Playground xyz Attention Intelligence Platform (AIP) announced today its actionable attention solution on YouTube, as well as unveiling new insights... |
| 29.11.2022 | Playground xyz Partners with Publicis Groupe APAC to Enable Brands to Capitalise on the Power of Attention Signals | Publicis Groupe APAC will roll out attention-based approaches across their clients’ digital ad campaigns Playground xyz has partnered with Publicis Groupe in APAC to implement attention measurement and optimisation solutions across Publicis... |
| 12.07.2022 | Playground xyz shines light on nuanced interplay between context, creativity and attention for advertisers in new study | Playground xyz paper The attention space leader uncovers the relationship between context and attention as marketers continue seek more accurate and meaningful measurement data LONDON, UNITED KINGDOM, July 12, 2022 /EINPresswire.com/ -- Att... |
| 23.06.2022 | Playground xyz appoints new team members as it solidifies its position as a leader in the attention space | Playground XYZ Playground xyz’s latest hires reflect burgeoning interest in its ground-breaking technology as marketers seek more accurate and meaningful campaign data LONDON, UNITED KINGDOM, June 23, 2022 /EINPresswire.com/ -- Attention-ba... |
| 20.04.2020 | Online Ads Gaining Traction Amid Pandemic | Research shows that ads are gaining traction as more people are working online and relying on the internet for all aspects of life. As the coronavirus pandemic continues spreading around the globe, an untold number of individuals are workin... |
| 23.02.2020 | The first Shearwater Growth Equity founder’s dinner for 2020 | |
| 21.11.2019 | Playground XYZ came 8th in the Deloitte Fast 50 | Four years ago the Shearwater Growth Equity team seeded the ad-tech start-up PLAYGROUND XYZ; joining the wonderful team headed by founders Rob Hall, Scot Liddell & Jonathan Mullins. Last night Playground XYZ came 8th in the Deloitte Fas... |