Prima is a best-in-class, purpose-driven holistic wellness brand elevating hemp-based CBD and functionally innovative botanicals. Its core mission is to rise up against the modern-day stress epidemic through education and products made with the highest standards of purity, potency, and transparency. Prima is built on the essential principle that balance is a critical part of health and happiness — and that we all deserve better.
Location: United States, California, Santa Monica
Employees: 11-50
Total raised: $12.48M
Investors 3
| Date | Name | Website |
| 01.03.2022 | Greycroft | greycroft.... |
| - | Defy | defy.vc |
| - | PLUS Capit... | pluscapita... |
Funding Rounds 2
| Date | Series | Amount | Investors |
| 26.05.2021 | - | $9.2M | - |
| 07.02.2019 | Seed | $3.28M | - |
Mentions in press and media 11
| Date | Title | Description |
| 20.01.2023 | The Benefits of Traveling for Your Small Business | David Thompson, Tech Times 20 January 2023, 11:01 am (Photo : The Benefits of Traveling for Your Small Business) Introduction Traveling is an exciting and fun way to benefit your small business. However, it is a costly venture, so what are ... |
| 10.01.2023 | The Beauty Industry Creates 40 Million Tons of Waste Annually. These Brands Are Hoping To Fix That | It's no coincidence wellness brands often build momentum on the West Coast. The combination of pristine coastlines and the city breeds an infectious admiration for the environment and an ecosystem for sustainable businesses to thrive. The i... |
| 28.07.2021 | New Cannabis Industry Coalition Launches ‘Stop Censoring CBD’ Campaign | #freeCBDCourtesy Stop Censoring CBD |
| 26.05.2021 | Prima Closes $9.2M Funding Round | The Uplifters’ Prima, PBC, a Los Angeles, CA-based company which specializes in botanicals innovations, closes a $9.2M funding round. The round was led by Greycroft, H Ventures, Defy, and Lerer Hippeau, with participation from Adam Zeplain ... |
| 21.05.2021 | Santa Monica's Prima Raises a 'Seed-Plus' Round for Its CBD Supplements | Christopher Gavigan — co-founder of the consumer goods empire Honest Company — is trying to bring order to the unregulated market of CBD. Just weeks after the Honest Company's Wall Street debut, CEO and co-founder of Santa Monica-based Prim... |
| 28.11.2019 | Tech venture capital is keeping a close watch on cannabis – here are four reasons why | It’s an exciting time to raise private capital in the cannabis industry. We’ve seen that the stigma is dissipating, general partners (GPs) are opening up to cannabis investments, and tech venture firms are jumping in. 2018 was a record year... |
| 08.02.2019 | Term Sheet — Friday, February 8 | JOINING FORCES Good morning, Term Sheet readers. Paid Content You can't secure what you can't see From ExtraHop Pritzker, whose family is behind the Hyatt Hotels chain, is the founder and chairman of investment firm PSP Partners. PSP has ap... |
| 07.02.2019 | prima Raises $3.275M in Seed Funding | prima, a Santa Monica, CA-based science-driven plant wellness brand leveraging the therapeutic potential of hemp cannabinoids/CBD, raised $3.275M in seed funding. The round was led by Lerer Hippeau, with participation from Greycroft and oth... |
| 07.02.2019 | Top startup news for today, Thursday, February 7, 2019 | Good morning! Here are some of the top technology startup news stories for today, Thursday, February 7. Amazon just invested in self-driving car company Aurora. Amazon has invested in a self-driving car startup Aurora. The investment may b... |
| 07.02.2019 | Honest Company co-founder Christopher Gavigan has a new, and newly funded, CBD startup called Prima | Christopher Gavigan, sitting in a crisp white shirt inside a small TechCrunch conference room, radiates energy, even in a late-day interview just hours before he’s scheduled to fly home from San Francisco to L.A. We’re meeting to talk about... |
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