PTO is an athlete-owned organisation dedicated to showcasing the passion, athleticism and determination of professional triathletes, inspiring the world through outstanding performances and incredible stories.
Location: United Kingdom
Investors 1
| Date | Name | Website |
| 12.08.2025 | Verance Ca... | verancecap... |
Mentions in press and media 21
| Date | Title | Description |
| 24.07.2026 | PTO and World Triathlon Launch Triathlon World Tour Brand and Initial 2027 T50 & T100 Calendars | - |
| 07.05.2026 | Surj reiterates sports commitments following PIF’s partial retreat | Surj Sports Investment has reiterated its commitment to its stakes in ATP tennis, T100 triathlon and broadcaster Dazn in the wake of cuts to some Saudi-backed events. LIV Golf has been rocked by the withdrawal of further financial support f... |
| 11.02.2026 | Challenge Family Joins The Triathlon World Tour Through Acquisition By Professional Triathletes Organisation | - |
| 02.02.2026 | Alex Yee: Why Britain’s fastest marathon runner is sticking with triathlon | Alex Yee insists he will keep following his heart and return to his first love, triathlon, despite the financial possibilities opened up by his breakthrough marathon performance last month. The two-time Olympic champion in swim-bike-run clo... |
| 13.12.2025 | World Triathlon and PTO Partner to ‘Redefine the Future of Triathlon’ with a New ’80+ Event’ Triathlon World Tour | - |
| 16.09.2025 | Triathlon on the march: Why investors are piling into niche sport | Anyone keeping a keen eye on the flow of private money into sports can’t fail to have noticed that, in among the multi-billion-pound football club acquisitions, white-ball cricket investments and putative new rugby competitions, triathlon h... |
| 12.09.2025 | Ironman inks record-breaking partnership with Experience Oman | Triathlon brand Ironman has agreed what it believes to be the biggest commercial in the sport’s history with the tourist board of Oman. The five-year deal is understood to be worth more than $40m (£30m) and will see Experience Oman embark o... |
| 09.09.2025 | How Saudi Arabia’s SURJ Sports Investment is reshaping the global sports sector | Do you hear it? The chants of fans filling newly built stadiums. The roar of Formula 1 engines. The bright chorus of young Saudi women stepping onto fields and into leagues. These sounds are no longer echoes from other countries – they are ... |
| 08.09.2025 | Bollywood-backed European cricket league hires Oakvale Capital | The Bollywood-backed European T20 Premier League (ETPL) has hired London-based investment bank Oakvale Capital as organisers look to launch next year. ETPL, a collaboration between the cricket boards of Ireland, Scotland and the Netherlands... |
| 13.08.2025 | City AM Triathlon Team Challenge at T100 London hailed as great success | A successful London T100 Triathlon weekend saw Maurten UK come home first in the City AM Triathlon Team Challenge. The London-based subsidiary of Swedish sports nutrition company Maurten AB came first out of 26 City AM Triathlon Team Challe... |
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