Talon.One is the world’s most flexible Promotion Engine. Create, manage and track coupon codes, discount campaigns, loyalty programs and referral rewards in one holistic system.
We are empowering marketers to create effective campaigns and engineers to deliver a robust promotional platform. Once your data is integrated with Talon.One, exchange data in real-time via API to trigger campaign effects or update third-party APIs.
There are no limitations in creating complex workflows for your promotional campaigns.
At the core of Talon.One is the powerful Promotion Engine which is responsible for your entire promotion logic. This promotional backend receives data from your system, validates rules, then sends back promotional effects (discounts, coupon codes, loyalty points, payment updates, etc.).
Launched in 2015 by people who understand disruptive marketing, Talon.One has grown into the leading Promotion Engine for scaling businesses. We are building a product we would love to use with an international group of specialists who think smart and move fast.
Discover more at https://talon.one/
We are empowering marketers to create effective campaigns and engineers to deliver a robust promotional platform. Once your data is integrated with Talon.One, exchange data in real-time via API to trigger campaign effects or update third-party APIs.
There are no limitations in creating complex workflows for your promotional campaigns.
At the core of Talon.One is the powerful Promotion Engine which is responsible for your entire promotion logic. This promotional backend receives data from your system, validates rules, then sends back promotional effects (discounts, coupon codes, loyalty points, payment updates, etc.).
Launched in 2015 by people who understand disruptive marketing, Talon.One has grown into the leading Promotion Engine for scaling businesses. We are building a product we would love to use with an international group of specialists who think smart and move fast.
Discover more at https://talon.one/
Location: Germany
Employees: 51-200
Total raised: $1.02B
Founded date: 2015
Investors 4
| Date | Name | Website |
| - | Berlin Ven... | berlinvent... |
| - | BridgeLane... | bridgelane... |
| - | Square Peg | squarepeg.... |
| - | Iris Capit... | iriscapita... |
Funding Rounds 3
| Date | Series | Amount | Investors |
| 24.04.2026 | - | $877.98M | CRV |
| 05.07.2025 | - | $135M | CRV |
| - | - | $3.51M | Iris Capit... |
Mentions in press and media 23
| Date | Title | Description |
| 11.05.2026 | 18 Exits, über die die Szene spricht | Millionenschwere Exits und Mehrheitsbeteiligungen gehören zum Grundrauschen der Startup-Szene. Auch im Jahre 2026 gab es bereits einige interessante Exits. In der schnelllebigen Gründerszene sind viele Exits und Übernahmen aber auch sofort ... |
| 30.04.2026 | Software: 10 companies that raised the most in 2025 | In 2025, Europe’s software ecosystem raised €8.1 billion and grew more focused, selective, and AI-driven. While overall funding remained below peak levels, capital concentrated around a smaller number of scale-stage companies, with large ro... |
| 27.04.2026 | European Tech Market Surges: Adyen's Mega-Acquisition Leads Dynamic Investment Wave | European tech activity accelerated rapidly. Dutch payment giant Adyen acquired Berlin's Talon.One for €750 million. This marked a significant exit in the loyalty and promotion software sector. Fresh capital flowed into innovative startups a... |
| 24.04.2026 | Adyen kauft Talon.One (750 Millionen) | Im #DealMonitor für den 24. April werfen wir einen Blick auf die wichtigsten, spannendsten und interessantesten Investments und Exits des Tages in der DACH-Region. Alle Deals der Vortage gibt es im großen und übersichtlichen #DealMonitor-Ar... |
| 24.04.2026 | +++ Talon.One +++ Adyen +++ Quantistry +++ Volocopter +++ Solaris +++ Q.ANT +++ | Was gibt’s Neues? In unserem #StartupTicker liefern wir eine kompakte Übersicht über die wichtigsten Startup-Nachrichten des Tages (Freitag, 24. April). #STARTUPLAND STARTUPLAND: Founders. VCs. Visionaries +++ Am 10. März 2027 findet im Rhe... |
| 19.11.2025 | Peec AI Lands $21M to Dominate AI Search Marketing | Berlin-based Peec AI secured $21M in Series A funding. The company helps brands gain visibility in AI search results. The funding will fuel expansion and product development. Peec AI's platform analyzes brand presence across AI platforms. I... |
| 18.11.2025 | Berlin’s Peec AI lands €18 million as demand grows for AI-based brand visibility tools | Peec AI, a German marketing platform built for the age of AI search, today announced a €18 million ($21 million) Series A to accelerate product development, expand its team, and establish a New York presence. The round was led by European V... |
| 08.08.2025 | Swiss VC investment in H1 reflects global trends | The market research and analytics firm CB Insights recently published its quarterly State of Venture report, analyzing startup ecosystem developments across the globe. A comparison with the H1 Update of the Swiss Venture Capital Report rev... |
| 01.08.2025 | 18 millionenschwere Investments, die einen zweiten Blick wert sind | Unser Investmentrückblick auf den Juli 2025: Auch im vergangenen Monat konnten einige Startups, Scaleups und Grownups wieder üppige Millionenbeträge einsammeln. Manche dieser Unternehmen kennt in der Startup-Szene quasi jeder, andere wieder... |
| 05.07.2025 | +++ Talon.One +++ Edurino +++ CustomCells +++ Cargonexx +++ VoltStorage +++ Zolar +++ | Was gibt’s Neues? In unserem #StartupTicker-Wochenrückblick liefern wir einen schnellen Überblick darüber, was in der deutschsprachigen Startup-Szene zuletzt wirklich wichtig war! #STARTUPLAND SAVE THE DATE: Am 5. November findet unsere zwe... |
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