Twiga
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Twiga

https://twiga.com/twiga-story/
Last activity: 10.06.2026
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Categories: AfricaTechAgriTechContent DistributionE-commerceFoodTechMarketPlatformProductSupplyTechnology
Twiga is on our way to being Africa’s largest grocer. We’re using a mobile-based, cashless, business-to-business (B2B) supply platform to access distribution into the millions of small and medium size vendors in African urban markets. This allows us to drastically lower their daily costs of goods by exploiting latent value in broken, informal, value-chains and wholesale providers. Nairobi alone has at least 18,000 small and medium size vendors buying $55 a day in stock, our goal is to be their single source of supply. In the coming years will be expanding our platform to five African markets.
Followers
7.86K
Website visits
46.8K /mo.
Mentions
58
Location: Kenya, Nairobi
Employees: 1001-5000
Total raised: $105.3M
Founded date: 2013

Investors 3

Funding Rounds 5

DateSeriesAmountInvestors
17.11.2021Series C$50M-
03.11.2019Series B$30M-
13.06.2019-$5MCreadev
21.11.2018-$10M-
--$10.3M-

Mentions in press and media 58

DateTitleDescription
10.06.2026Africa: From M-Pesa to Digital Identity - Africa's Fintech EvolutionSub-Saharan Africa is a global leader in the development of mobile financial services. Out of every ten mobile transactions worldwide, seven occur in Africa. The rapid spread of fintech, in which the Central Bank of Kenya played a key role,...
19.09.20257 African startups reimagining fintech, freight, and forex tradingStartups On Our Radar spotlights African startups solving African challenges with innovation. In our previous edition, we featured 5 game-changing startups pioneering financing, mobility, music, and logistics. Expect the next dispatch on Se...
18.06.2025Bridging the Quantum Divide: The Future of African Tech StartupsIn the race for technological supremacy, African startups stand at a crossroads. They can either lag behind, shackled by outdated practices, or surge ahead, reshaping the landscape. The “quantum divide” is a stark reality. Yet, what if the ...
14.06.2025From Quantum-Lag to Quantum-Lead: A Playbook for African Tech StartupsBy Bisola Kayode | Cybersecurity Researcher & Thought Leader In the global tech race, startups either fall behind—trapped in outdated models—or leap ahead, reshaping markets. For African founders, this “quantum divide” is real. But what...
01.05.2025Where will the next darlings of African agrifoodtech come from?[Disclosure: AgFunderNews’ parent company is AgFunder.] Looking at the top-funded agrifoodtech startups in Africa in 2024, one recognizes several familiar names, including SunCulture, Apollo Agriculture, Tomato Jos, and Pula Advisors. Turni...
23.04.2024TLcom Capital Closes Africa's Largest Early-Stage VC Fund at $154 MillionTLcom Capital, an African VC firm, has successfully closed its second fund, TIDE Africa Fund II, at $154 million, solidifying its position as the largest investor in seed and Series A startups across Africa. The oversubscribed fund attracte...
22.04.2024TLcom closes Africa’s largest early-stage VC fund at $154 MillionToday, TLcom Capital, the Africa-focused venture capital firm, announced the final close of TIDE Africa Fund II, its second fund for technology in Africa, at $154 million. Confirming TLcom Capital’s status as Africa’s largest Seed and Serie...
18.12.2023Exclusive: Twiga CEO closed a $35 million convertible bond deal before 6-month sabbaticalPeter Njonjo, the CEO of Twiga, a Kenyan startup that connects farmers to food vendors, announced his decision to take a six-month sabbatical from the company on Thursday, sparking fears that the company’s investors were pushing him out. Nj...
21.08.2023Twiga lays off 33% of its staff, disbands in-house delivery and introduces logistics marketplaceTwiga will conduct another round of layoffs to keep its business afloat amid macroeconomic headwinds that have made capital harder to raise, and forced venture-backed companies to scale down their operations. The Kenyan B2B e-commerce platf...
16.11.2022Kenya’s Twiga dismisses in-house sales team, affecting 21% of it employeesKenya’s B2B e-commerce food distribution platform Twiga has laid off 211 of its full-time employees following restructuring that has eliminated the company’s in-house sales team. The laid-off staff make up 21% of the over 1,000 employees ma...
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