| Date | Title | Description |
| 16.08.2016 | How brands are shaping the future of mobile advertising | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
This sponsored post is produced by Upsight.
With ... |
| 29.02.2016 | Unbiased mobile ad mediation: The new choice on the block | This sponsored post is produced by Upsight.
There’s a lot of choice when it comes to ad mediation platforms to help mobile apps monetize their users through advertising. Of course, the reason and main motivator to use a mediation platform i... |
| 28.01.2016 | Upsight pushes further into mobile game monetization with Fuse Powered acquisition | Upsight is on a march to become a one-stop shop for helping mobile game developers make money. And it is taking a big step forward today with the acquisition of Fuse Powered, a mobile monetization and ad mediation platform.
Terms of the dea... |
| 28.01.2016 | Upsight pushes further into mobile game monetization with Fuse Powered acquisition | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Upsight is on a march to become a one-stop shop f... |
| 19.02.2015 | Upsight unveils real-time analytics and marketing platform for mobile and online marketers | Upsight is launching a new mobile marketing tool that lets marketers understand their users in real-time and create marketing campaigns to target them.
The Upsight Marketing product was more than a year in the making, and Upsight executives... |
| 19.02.2015 | Upsight unveils real-time analytics and marketing platform for mobile and online marketers | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Upsight is launching a new mobile marketing tool that lets marketers understand their users in real-time and create marketing campaigns... |
| 24.09.2014 | Science Inc. Acquires Mobile Ad Network PlayHaven From Upsight | Science Inc. just announced that it has acquired mobile ad network PlayHaven from mobile analytics and marketing company Upsight.
Science CEO Mike Jones (pictured above) told me that the PlayHaven team will join Science, merge with its Chir... |
| 15.09.2014 | Final additions to GamesBeat 2014 speaker line-up: Total World Domination starts today, September 15 | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
GamesBeat 2014 is upon us. The speaker line-up has been filling up since our last post. We will gather together today at the Parc 55 Wy... |
| 15.09.2014 | Final additions to GamesBeat 2014 speaker line-up: Total World Domination starts today, September 15 | GamesBeat 2014 is upon us. The speaker line-up has been filling up since our last post. We will gather together today at the Parc 55 Wyndham Hotel in San Francisco for two days of in-depth discussions surrounding all things gaming. In fact,... |
| 14.09.2014 | Meet the respectable (and wacky) emcees for GamesBeat 2014 | We’re pleased to announce our emcees for GamesBeat 2014, our sixth annual game-industry conference that takes place Sept. 15 and Sept. 16 at the Parc 55 Wyndham Hotel in San Francisco.
Above: Michael Pachter, analyst at Wedbush Securities.
... |
| 14.09.2014 | Meet the respectable (and wacky) emcees for GamesBeat 2014 | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
We’re pleased to announce our emcees for GamesBeat 2014, our sixth annual game-industry conference that takes place Sept. 15 and Sept. ... |
| 12.09.2014 | GamesBeat University has the tips and tricks you need to run a modern game business | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
At our sixth annual GamesBeat 2014 this year, we are trying an experiment called GamesBeat University (GBU). It’s like a conference wit... |
| 12.09.2014 | GamesBeat University has the tips and tricks you need to run a modern game business | At our sixth annual GamesBeat 2014 this year, we are trying an experiment called GamesBeat University (GBU). It’s like a conference within a conference taking place at the same time as GamesBeat 2014 on Monday Sept. 15 and Tuesday Sept. 16 ... |
| 11.09.2014 | GamesBeat 2014 mainstage agenda is best ever: With 101 speakers, 27 CEOs, 7 game VCs, and dozens of press | We’ve booked them. GamesBeat 2014 will have 101 speakers who comprise our strongest line-up in the event’s six-year history. It takes place Sept. 15 and Sept. 16 at the Parc 55 Wyndham Hotel in San Francisco. We’ve assembled a who’s who of ... |
| 11.09.2014 | GamesBeat 2014 mainstage agenda is best ever: With 101 speakers, 27 CEOs, 7 game VCs, and dozens of press | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
We’ve booked them. GamesBeat 2014 will have 101 speakers who comprise our strongest line-up in the event’s six-year history. It takes p... |
| 10.09.2014 | GamesBeat 2014’s newest speakers feature execs from Nexon, OnLive, and Glu Mobile | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
We’re pleased to announce three more speakers at GamesBeat 2014, our sixth annual game industry conference that takes place Sept. 15 an... |
| 10.09.2014 | GamesBeat 2014’s newest speakers feature execs from Nexon, OnLive, and Glu Mobile | We’re pleased to announce three more speakers at GamesBeat 2014, our sixth annual game industry conference that takes place Sept. 15 and Sept. 16 at the Parc 55 Wyndham Hotel in San Francisco.
Our newest speakers include:
Owen Mahoney, CEO ... |
| 10.09.2014 | Meet the 7 finalists for the GamesBeat 2014 Who’s Got Game Innovation Showdown | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
We received dozens of quality startup applicants to the GamesBeat 2014 Who’s Got Game Innovation Showdown, one of the highlights of Ven... |
| 09.09.2014 | Sign up now to receive an invitation to the official GamesBeat 2014 after-party | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
GamesBeat 2014 is just a week away. YetiZen, inMobi, and GamesBeat are pleased to announce a co-hosted VIP after-party where gaming exe... |
| 08.09.2014 | Meet the all-star moderators of GamesBeat 2014 | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
We are excited to announce expert gaming moderato... |
| 08.09.2014 | Meet the all-star moderators of GamesBeat 2014 | We are excited to announce expert gaming moderators to go with our who’s who speakers at GamesBeat 2014, our sixth annual game industry conference that takes place Sept. 15 and Sept. 16 at the Parc 55 Wyndham Hotel in San Francisco. Many of... |
| 05.09.2014 | Developers: Win free tix to GamesBeat 2014 | GamesBeat 2014 is the must-attend event of the fall for serious games developers, and we want to give you free tickets.
Above: Just a few of the GamesBeat 2014 speakers
Image Credit: John Koetsier
Electronic Arts CEO Andrew Wilson will be s... |
| 05.09.2014 | Developers: Win free tix to GamesBeat 2014 | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
GamesBeat 2014 is the must-attend event of the fall for serious games developers, and we want to give you free tickets.
Above: Just a f... |
| 05.09.2014 | GamesBeat 2014 ticket alert: Prices go up by $200 today at 5 pm PT! | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
We are counting down the days until our GamesBeat 2014 conference begins!
In less than two weeks, we will gather at the Parc 55 in San ... |
| 03.09.2014 | Upsight teams up with Adjust to deliver deeper mobile analytics | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Upsight, a mobile marketing company, and analytics firm Adjust have formed a partnership to help game and app companies monetize their ... |
| 03.09.2014 | Upsight teams up with Adjust to deliver deeper mobile analytics | Upsight, a mobile marketing company, and analytics firm Adjust have formed a partnership to help game and app companies monetize their users better.
Under the deal, the two companies will offer combined services that deliver deeper, actiona... |
| 08.07.2014 | Upsight unveils GeoTrigger for mobile marketers to tap location data in marketing campaigns | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Upsight is launching a new tool to enable mobile marketers to reach consumers when they are near a location where there’s a promotional... |
| 08.07.2014 | Upsight unveils GeoTrigger for mobile marketers to tap location data in marketing campaigns | Upsight is launching a new tool to enable mobile marketers to reach consumers when they are near a location where there’s a promotional opportunity.
With the Upsight GeoTrigger platform, marketers can target people passing by a location, li... |
| 07.07.2014 | Upsight & Grindr: Creating loyal mobile users with the power of location | Studies have shown that mobile users not only expect mobile apps to be designed for their convenience, but they also expect their apps to take advantage mobile-specific features like location.
Location offers a massive opportunity for mobil... |
| 07.07.2014 | Upsight & Grindr: Creating loyal mobile users with the power of location | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Studies have shown that mobile users not only expect mobile apps to be designed for their convenience, but they also expect their apps ... |
| 06.07.2014 | The time for deep linking standards is now | Year after year since the big app stores launched, native apps have asserted their hegemony over the mobile web. One big drawback of native apps was the inability then the difficulty to seamlessly access any content from one app to the othe... |
| 05.07.2014 | Driving commerce with mobile: increasing savings & shortening in-store visits | Walmart has sought to revolutionize the in-store experience by adding navigation, voice commands, shopping lists, price comparisons, and other useful tools to its mobile applications.
At next week’s MobileBeat — July 8-9 in San Francisco — ... |
| 03.07.2014 | Learn how leading mobile publishers find the right users at the right time | Our seventh annual MobileBeat event is just around the corner on July 8-9 in San Francisco, and we’ve got a limited number of tickets left for what we believe is the must-attend mobile event of the year.
We’re thrilled to announce a session... |
| 03.07.2014 | Fighting the mobile retail war: How to meet customers every step of the way | The stakes are high in mobile retail, because suddenly more people are shopping on their mobile phone than ever before.
And with people using their phones more than desktops. the game has completely changed for the traditional giants of ret... |
| 03.07.2014 | Fighting the mobile retail war: How to meet customers every step of the way | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
The stakes are high in mobile retail, because suddenly more people are shopping on their mobile phone than ever before.
And with people... |
| 02.07.2014 | Yo founders to unveil how the stupidly simple app got such stupidly huge growth | They say good design is about doing more with less.
Yo is pushing that adage to the limit with a single-purpose app that the founders claim has garnered over 1 million users — 750,000 of them in just a few days of furious viral activity.
Se... |
| 01.07.2014 | Announcing the MobileBeat Innovation Showdown finalists | We received over 100 quality startup applicants to the MobileBeat Innovation Showdown, one of the highlights of VentureBeat’s seventh annual event on the future of mobile (next Tuesday and Wednesday, July 8 and July 9, in San Francisco).
We... |
| 30.06.2014 | 12 major brands show off their customer-conversion strategies at MobileBeat | Consumer traffic is spiking on mobile devices. It’s shifting away from the desktop, which is dangerous for brands that took the PC experience granted for so long.
So brands are scrambling to manage the shift, seeking to build mobile experie... |
| 30.06.2014 | Yahoo Mobile's careful use of push messaging pays off | So you have a great mobile app or product. But how do you attract users? And more importantly, how do you retain users? One key aspect is mastering the balance between push and pull.
There’s a fine line between whether a notification will h... |
| 27.06.2014 | 30 new MobileBeat speakers, and tickets shoot up $200 at 5 p.m. Pacific today | MobileBeat is coming right up, and the price shoots up today (June 27) at 5 p.m. Pacific!
This is your last to chance to save $200. Sign up here.
Our goal this year is to highlight winning strategies for tracking and serving customers along... |
| 26.06.2014 | L'Oreal & Shopkick explore how brands can benefit from the sharp rise of consumer traffic on mobile | Consumer traffic on mobile devices is accelerating at a rapid pace, rising 81 percent in the last year alone.
As a result, mobile is becoming the No. 1 medium for companies to reach their target markets — any time, any place. But as a fairl... |
| 25.06.2014 | CEOs of four of the hottest predictive app companies join MobileBeat lineup | A powerful trend in mobile is taking shape: Smaller, faster, less expensive, and more intelligent connected devices are everywhere. Backing them up is increasingly powerful cloud software that leverages machine learning to draw inferences a... |
| 25.06.2014 | AT&T on how the 'Internet of things' will drive the next wave of growth on mobile | Mobile- and web-industry experts constantly speculate about where the next big wave of growth will come from.
Will it be Google Glass? A new type of sensor? Smart-home devices like Nest or Dropcam? The future appears to be pointing to the g... |
| 24.06.2014 | Here's why MobileBeat is the must-attend mobile event of the year | Our seventh annual MobileBeat event is coming right up on July 8-9 in San Francisco, and we’re confident we’ve put together the must-attend mobile event of the year.
We’re highlighting winning strategies for tracking and serving customers a... |
| 23.06.2014 | How LivingSocial baked marketing into its mobile-first approach | Mobile has the fastest adoption of any new medium ever. Companies are watching as consumption on mobile screens rapidly outpaces consumption on the desktop.
While mobile commerce is growing, it is clearly behind when compared to consumption... |
| 23.06.2014 | Here's how national brands are using mobile to market in your hometown, store by store | In mobile marketing, local campaigns can drive sales at the store level, but the challenge lies in scaling these benefits at national level.
Brands, retailers, and agencies work together to explore how mobile platforms can help businesses a... |
| 20.06.2014 | Location is the 'mobile cookie' | Location, considered by many to be the “mobile cookie,” is being used in increasingly sophisticated ways to help brands better connect with consumers.
VentureBeat’s upcoming MobileBeat event — July 8-9 in SF — is featuring a panel on how lo... |
| 20.06.2014 | Google’s head of performance media explores what’s really driving growth on mobile | Businesspeople are talking about the important role mobile is playing in driving growth across sectors—such as retail, services, and entertainment. But with so many disparate data sources, it’s hard to know exactly what is going on with reg... |
| 17.06.2014 | Case study in mobile marketing: How Trulia partnered with top mobile app Pandora | Marketers are struggling to keep up with the explosion in mobile users.
In an effort to reach the largest audience possible, they’re focusing their efforts on the mobile apps with the most users. Facebook and Twitter are, of course, the top... |
| 28.05.2014 | Desktop usage is cratering. Here's how to get ahead on mobile | Mobile has become almost cliché among Silicon Valley companies. Everyone’s talking about their “mobile first” strategy.
Facebook now makes a majority of its revenue from mobile, up from almost nothing three years ago. And evidence about the... |
| 23.05.2014 | Mobile startups: Get noticed at the MobileBeat Innovation Showdown | Nominations have just opened for the Innovation Showdown, one of the highlights of our seventh annual MobileBeat event (July 8 and July 9) at the Hilton in San Francisco.
We’re looking for companies — from young startups to more established... |
| 21.05.2014 | Upsight gains in quest to be the mobile marketing-analytics service that rules them all | Just weeks after offering a joint product from the merger of PlayHaven and Kontagent, the newly renamed Upsight is announcing today that it has gained good momentum.
Above: Josh Williams
Image Credit: Upsight
Upsight now tracks more than 50... |
| 17.03.2014 | PlayHaven/Kontagent reboot as Upsight, offering a single platform for game analytics and monetization | Three months after their merger, mobile marketing firm PlayHaven and analytics company Kontagent are rebranding their company as Upsight, which will be dedicated to helping app developers track their user behavior and take immediate action ... |
| 17.03.2014 | PlayHaven/Kontagent reboot as Upsight, offering a single platform for game analytics and monetization | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Three months after their merger, mobile marketing firm PlayHaven and analytics company Kontagent are rebranding their company as Upsigh... |
