The Wild East Group is a business and brand development agency focused on the Indian market. They build new businesses for brands such as Hrithik Roshan, Yash Raj Films, Kolkata Knight Riders, Playboy, Paul Frank and other brands. They use different vehicles such as brand extensions, licensing. They are extremely excited to showcase the AV of the Bollywood social expressions. This is the first Bollywood licensing deal that has truly gone global which was ideated, developed, and managed by them for their client Yash Raj Films. Currently sold all over India at Archies, and now available in almost 15 countries.
Location: Canada, Ontario, Toronto
Employees: 11-50
Founded date: 2009