Passworks will enable brands and retailers to create a new standard for conversion in a world that is increasingly mobile and with a consumer base that is increasingly harder to interact in a social and digital society.
What is Passworks?
Passworks is a new best-in-class solution for brands and retailers that enables effective customer acquisition and strong engagement that drives store traffic. It’s an integrated solution for mobile wallet marketing campaigns management using a Software-as-a-Service (SaaS) or an Application Program Interface (API).
With Passworks, marketers can design their dynamic passes (digital coupons, membership cards, loyalty cards, event tickets, travel tickets), create the respective marketing campaign, define location-based notifications, choose a profile target and distribute them directly to customers´ phones via Apple Passbook, Google Wallet, Windows Phone Wallet, Samsung Wallet and other third parties Apps (such as Pass Wallet) through integration with social networks among other channels.
How does it Work?
Passworks is an amazing and integrated marketing solution to easily reach your customer using pass-technology, push notifications and location-based messages. It´s real quick and easy!
Step 1) Design the pass with your brand look & feel and create the campaign with the offer. Add locations for geo-trigger and messages for push notifications.
Step 2) Distribute the passes with social media advertising networks according to the target profile defined.
Step 3) Your customer sees the campaign with the pass on social media and adds the pass in to their Passbook or other mobile wallet App.
Step 4) When a client is close to a location defined on the pass and receives a notification of the offer, which makes him go to the store and purchase your brand/product.
Contact us: hello@passworks.io
What is Passworks?
Passworks is a new best-in-class solution for brands and retailers that enables effective customer acquisition and strong engagement that drives store traffic. It’s an integrated solution for mobile wallet marketing campaigns management using a Software-as-a-Service (SaaS) or an Application Program Interface (API).
With Passworks, marketers can design their dynamic passes (digital coupons, membership cards, loyalty cards, event tickets, travel tickets), create the respective marketing campaign, define location-based notifications, choose a profile target and distribute them directly to customers´ phones via Apple Passbook, Google Wallet, Windows Phone Wallet, Samsung Wallet and other third parties Apps (such as Pass Wallet) through integration with social networks among other channels.
How does it Work?
Passworks is an amazing and integrated marketing solution to easily reach your customer using pass-technology, push notifications and location-based messages. It´s real quick and easy!
Step 1) Design the pass with your brand look & feel and create the campaign with the offer. Add locations for geo-trigger and messages for push notifications.
Step 2) Distribute the passes with social media advertising networks according to the target profile defined.
Step 3) Your customer sees the campaign with the pass on social media and adds the pass in to their Passbook or other mobile wallet App.
Step 4) When a client is close to a location defined on the pass and receives a notification of the offer, which makes him go to the store and purchase your brand/product.
Contact us: hello@passworks.io
Location: Portugal, Lisbon
Employees: 11-50
Phone: +351 21 314 0474
Total raised: $1M
Founded date: 2014
Investors 2
| Date | Name | Website |
| 19.08.2022 | Portugal V... | portugalve... |
| - | Faber | faber.vc |
Funding Rounds 1
| Date | Series | Amount | Investors |
| 14.05.2014 | - | $1M | - |
Mentions in press and media 5
| Date | Title | Description |
| 06.06.2023 | Fobi Scales Digital Insurance to North America Through Passworks Acquisition | The signing of Canadian insurance company Promutuel Insurance strengthens Fobi’s presence close to home in the North American market. Fobi AI Inc. (TSX:FOBI) With the signing of Promutuel Insurance, there is a lot of momentum that we will c... |
| 11.02.2015 | Adtile debuts multiple sensor-based mobile ad platform | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more. Advertisers continue to look for new ways to leverage the sensors in smartphones to create a better experience for customers and potent... |
| 11.02.2015 | Adtile debuts multiple sensor-based mobile ad platform | Advertisers continue to look for new ways to leverage the sensors in smartphones to create a better experience for customers and potential customers. San Diego-based Adtile offers a technology platform with which brands and advertising agen... |
| 15.05.2014 | Passworks Raises $1M in Funding | Passworks, a Lisbon, Portugal-based provider of a product for brands and retailers to create, manage and distribute marketing campaigns through Apple’s Passbook, Google Wallet and Windows Phone Wallet, raised $1m in funding. Backers include... |
| 14.05.2014 | Passworks Raises $1M For Passbook Campaigns Platform | I’ve been gradually impressed by the startups coming out of the growing Lisbon tech startup scene – Seedrs is developed out of there for instance – and they are now joined by Passworks, a new platform launching in beta for brands and retail... |